
For those who need something to have recurring nightmares about for the rest of their lives.
Plenty of attractions get their entertainment from an element of fear. Haunted houses; roller coasters; Splash Mountain; if our brains didn’t think, on some level, that we were going to die, then none of us would bother lining up for hours on end to experience any of them.
But one attraction takes that whole “close to death” experience a little too literally. A “cremation simulator” recently opened up in Shanghai, China, and it has the Internet all fired up.
The ride begins in a dystopian waiting room that looks like it could be some sci-fi adaptation of the afterlife, then a “lucky” participant gets called to enter the “cremation simulator” and is surrounded by virtual flames. Lastly, the participant is “reborn” into a mini ball pit so the next lucky rider can get their own death simulation on.
So now you might be wondering: why would someone want to do this?
Those who have been through the ride describe it as changing their mentality for the better, giving them a sense of being reborn, citing the whole thing as a positive and worthwhile experience. The organizers also claim that the ride lets the participants experience death so that they don’t have to be afraid of it.
Despite the positive reviews, riders are still warned that those with heart conditions or who suffer from claustrophobia should not subject themselves to the “death simulator” experience—it might just end up being a little too realistic for them.
Opinions on the ride are all over the place online, with some people finding the idea enlightening and others seeing it as downright disturbing. I don’t know about you, but every time I watch the person come out of the “cremation simulator” in the video, I can’t help but be reminded of this classic piece of cinema history from Ace Ventura: When Nature Calls.
(Video may be a little NSFW.)
I think I would find a “rhino birthing simulator” much more terrifying, but hey, that’s just me.
Source: YouTube/Reuters via sky NEWS, RT
Images: YouTube/Reuters
[ Read in Japanese ]

“Yohjo Simulator” lets you wreak havoc as a little girl with a penchant for headbutting【Video】
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
Farewell Final Ceremony announced for Tokyo’s life-size Gundam statue, will stream live
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Studio Ghibli unveils new anime calendars and diary planners for 2027
Hikaru Utada sings new song in Shinkansen commercial for Japan’s Supreme Class cabins
Tokyo’s Haneda Airport opens new Terminal 1 North Satellite next month
Foreign travelers arrested in Japan following smash-and-grab robbery in Tokyo shopping mall
Starting this fall, you’ll be able to take a Pokémon Jet flight to Japan
Pizza Hut Japan creates moon-viewing sukiyaki chrysanthemum pizza for tsukimi season
Anime and Hollywood movies cross over in new Universal Studios Japan merch collection
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
We recommend not buying one pack of Japan’s new convenience store corn soup-flavor fried chicken
Police in Japan looking for who’s responsible for dumping 80 loaves of bread on side of road [Video]
7-year-old boy left behind on Mt. Fuji by his own dad
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】