
Last week’s US midterm elections drew the attention of the whole world, including Japan. NHK covered the whole spectacle in detail, but the usually serious broadcaster went with a bizarrely cartoonish, over-dramatic banner that showed America’s most senior politicians looking like characters in a beat-’em-up game a la Street Fighter.
▼ “NHK’s 2014 United States Election page’s top banner is ridiculously cool, like something from a beat-’em-up game.”
[tweet https://twitter.com/vinyl_tackey/status/529770616128151556 align=center]
NHK is Japan’s national public broadcaster, funded by the license fee every TV owner pays. To keep their citizens informed they report on the news several times a day and have a website that’s always being updated with the latest stories. One of the biggies last week, even in Japan, was of course the US midterm elections where President Obama’s Democrats suffered crushingly terrible results to the Republicans. NHK covered the elections from start to finish and chose to top their main election page with the above banner. Wise or terrible decision? You decide!
Political engagement in Japan is startling low for an advanced democratic nation, but Japanese netizens still had a thing or two to say about NHK’s banner:
“I’d go vote if they did this for Japan too.”
“American elections look fun.”
“Looks like something from Marvel Comics.”
“NHK are putting more effort into this than for Japan’s double elections.”
“The Democrats: Hillary’s there but her husband Bill Clinton isn’t lol”
“Unlike Japan, America hypes up their elections. It’s stupid ‘cos even though Japanese people don’t have any interest in politics there are loads of people who talk like they know about it. Japanese people should be more active in politics!”
“I don’t know any of their names except for President Obama and Hillary.”
“I don’t know the names of any of the Republicans. Who are these people?”
“Looks like a movie poster.”
“I want to see one where Obama’s completely beaten up by the election results lol”
“And Obama was so popular when he became president…”
“USA! USA!”
“It’s kinda like all these white gangsters have shown up and are beating up Obama and then the camera’ll move to a shot of the white house and the logo ‘STREET FIGHTER II’ will come up.”
And it’s not the first time they’ve gone for this style either. Below is the one from the 2012 Presidential Election. While it doesn’t include the whole cast there, it’s made even more dramatic by giving the two men lightning wielding power ups.
▼ Obama vs Romney.
What do you think of these banners? Do they inspire a desire to vote in you? Or do they make you feel like it’s all a bit of a farce? Let us know in the comments section below.


Barack Obama tells the world he doesn’t care about Pokémon【Video】
“Women, go back to the kitchen” command misogynistic election banners seen in Okinawa
Here’s what Koreans think of Republican presidential candidate Donald Trump【Video】
Japanese mayor “Jo Baiden” becomes famous after U.S. election
Is it rude to sing along at concerts in Japan? We ask a pro musician for his take
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Can a dirty butthole make you filthy rich in Japan? We’re starting a New Year’s lottery experiment
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Dragon Quest Burgers and Slime drinks are coming to McDonald’s Japan【Video】
Online shop’s anime character personal seals look awesome, can be used for legal paperwork
This is what a million yen of lottery tickets looks like, and a secret that’ll make us rich【Pics】
Japanese avoiding domestic travel as foreign tourists increase, possibly creating vicious cycle
Autonomous beverage and snack car now testing in Chiba City
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Starbucks Japan releases new zodiac chilled cup drink for 2026
Street Fighter Hadouken Churros to be launched and eaten in Tokyo, Okami pudding on offer too
Is this the most relaxing Starbucks in Japan?
Starbucks on a Shinkansen bullet train platform: 6 tips for using the automated store in Japan
Large amount of supposed human organs left in Osaka marketplace
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japanese train company is letting fans buy its actual ticket gates for their homes
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Leave a Reply