Has Odaiba seceded from Japan and created its own economy? You might think so if you looked at the price tags on the run-of-the-mill fare at this year’s United States of Odaiba, Fuji Television’s annual summer event.
In a country where 800 yen is considered pricey for a beef bowl, standard dishes like katsudon and butadon are going for 1390 yen a pop. A thread on 2channel broke the news on the menu, and there was no shortage of incredulous, mocking and sarcastic responses. Among them:
“Only people who have been living under a rock would pay these prices.”
“I could stand outside and sell 298-yen Seiyu bento boxes for 600 yen!”
“I’m sure people are going to come pouring in from prefectures far and wide.”
“You’d order 1390-yen katsudon if your girlfriend said she wanted it.”
“Prices in that country are way off!”
“You have to go through Shimbashi to get out to Odaiba. Might as well eat in Shimbashi.”
“They’ve got the high prices, but where’s the luxury?”
“Usually, you have to go to a remote island or to the top of a mountain to find prices like that. Nice to know I only have to go as far as Odaiba.”
A call to the organizers of the United States of Odaiba event revealed that Fuji TV’s Mezamashi TV Café regularly features meals at such prices. Evidently, the value of these dishes lies in the idea that well-known newscasters crafted them.
There are other places to eat in the United States of Odaiba, and it appears that you can eat at those places without leaving the proverbial arm and leg behind. Some Internet posters supposed that the jacked-up prices were justified because of the event going on around the restaurants, but the 1500-yen entry fee quashes that theory.
Others felt for families on tight budgets who might make it all the way out to Odaiba only to find that they couldn’t afford to eat. While the United States of Odaiba does not prohibit people from bringing outside food into the event, you have to wonder how long a sack lunch will last in this boiling hot weather.

Sony is raising the price of the PlayStation5
Five ways college life is different in Japan and the United States
Yamagata cherries fetch record-breaking price at wholesale market’s first auction of the year
Heartbreaking video game remembers the victims of the 2011 Tohoku tsunami, raises money for survivors
Starbucks Japan complexly raises prices, will now charge for takeout bags
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
7-Eleven Japan to start selling Vietnamese banh mi sandwiches this summer
Starbucks Japan releases new Frappuccino, tea and soda drinks for summer
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Ginza Happo: One of Tokyo’s best all-you-can-eat seafood restaurants is an extreme buffet affair
Harajuku Custom Icees come to help Tokyo’s Takeshita Street stay cute and cool this summer
Studio Ghibli adds new My Neighbour Totoro music box to its anime merchandise store in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
Starbucks Japan releases new limited-edition summer drinks…and a pastry for dunking
Japanese bento shop touches hearts by selling super cheap boxed lunches for around a dollar
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japanese candy company make tearful, heartfelt apology for raising their prices… by US$0.07
Japan’s favorite popsicle raises price for third time in 43 years
Sapporo releases a limited-edition Adult Choc Mint beer in Japan
PS4 undercuts Xbox One’s pricing by nearly $200 in Mexico
You can turn half your arm into Eva Unit-01 with the crazy Evangelion drink holder
Meet the Mega Bento, a Japanese meal that’s heavier than a newborn baby
Londoners marvel at newly-opened Marugame Udon restaurant’s low prices
Ghibli Park raises ticket prices, announces Howl area opening date, carousel with ridable Yakul
State of the otaku union 2017: Idols booming, boys’ love flat, erotic games drooping
Kentucky Fried Chicken set to open all-you-can eat buffet restaurant in Japan
Sega announces Game Gear Micro, an extra-tiny retro system with a startingly high price
The hamburger Trump ate in Japan sells out as diners track down the presidential meal
New dining out initiative enrols the Evangelion cast, stars themed dishes and merchandise
Cost Performance Specialist Sato shows us how to get high fashion at low, low prices
Uber Eats delivers movie theater popcorn at certain Tokyo and Chiba locations
All-you-can-eat sandwiches for 300 yen?! Our Japanese-language reporter dutifully investigates