Nissan is collaborating with One Piece to offer a limited edition Serena Highway STAR S-HYBRID. Dubbed the “Thousand Serena,” a play on the Straw Hat Pirates’ Thousand Sunny ship, it features a special One Piece car wrap and hubcaps.
If you’re keen on getting your hands on this vehicle, though, you’ll need 3.25 million yen (about US$27,300), some lottery luck… and kids. Not only will purchase of the vehicle be determined by lottery, but only parents with children will be allowed to enter, in accordance with the Serena’s family-oriented marketing campaign. Due to a high volume of interested buyers, nine will be available.
There’s another perk, though. Whomever wins the lottery will also receive enough gas to “go around the world,” or 40,000 km worth, which at current Japanese gas prices is worth about $3,300.
For more information about the purchase lottery, which runs until March 9, check out Nissan’s campaign website.
[Via Anime! Anime!; images from Nissan Serena]
More from Anime News Network
Nissan rolls closer to self-driving cars, but is the world ready?
“It’s OK to stand out.” Nissan’s new stormtrooper ad campaign is awesome
One Piece ship to anchor at Japanese theme park
Smush your favorite One Piece characters
One Piece takes over Yamanote train for 15th anniversary
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Starbucks Japan releases new limited-edition summer drinks…and a pastry for dunking
Lawson upsizes convenience store food for a limited time with two must-try Japanese meals
Japanese bento shop touches hearts by selling super cheap boxed lunches for around a dollar
Family Mart’s new Gyoza Dog proves Japanese convenience store food hits different
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
New research reveals that the key to efficient memorization may be in exhaling
Japan’s Pokémon Slowpoke Train goes on hiatus, but a mini version could be yours to own
Sizzling on a hot plate?! American sushi rolls break all the rules at this Japanese restaurant
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
East Japan Railway announces plans to abolish magnetic-strip tickets
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kanji ice cream becomes a sell-out hit in Japan
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
One Piece’s Chopper stars in 5-minute stop-motion “Cry Heart” short
30-ton One Piece Stone Art Shown in Captivating Drone Footage
One Piece sets out to find its most popular character in the world in massive survey
Fullmetal Alchemist, One Piece Voice Actor Ed Blaylock Passes Away