Gather around boys and girls, we’re going to hear a frank and serious story about smelly farts, butts, underpants, and old people smell. More importantly, this story is about the man who may make all of these things extinct.
This story follows the creation of Inodore, a Japanese-made material that did something to stop not only fart smells, but a range of other body odors deemed “unpleasant” by society. This company has found a method to eliminate foul smells from the body without the use of any harmful chemicals or powerful perfumes.
Their clothing products currently on sale can trap and eliminate everyday body odors like sweat and gas by over 95%, 80% of which is erased in the first 30 seconds of contact.

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Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
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Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
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