It’s the latest in both watches and lunches…
The stereotypical businessperson in Japan is known for one thing: working hard. Or perhaps that should be overworking. People who are trying to meet deadlines will often work through their lunch break, eating whatever is available to them that’s quick and filling, which usually means it’s not very nutritious.
Well, a Japanese agriculture company is teaming up with some brilliant professionals in various fields to bring to market an amazing new product that’s going to both provide you with a nutritious lunch and make sure you’re on time for your meeting!
Despite all the production value, the Bento Watch is, sadly, not a real product—this is simply a clever marketing video for Takii Seeds, a Kyoto-based company that specializes in vegetables, flowers and sod.
The Bento Watch is “created” in a montage featuring a watchmaker, a cosmetic surgeon, a chef and more. All of them team up together to place a beautiful looking bento lunch into the tiny space available inside a watch.
▼ The Watch Maestro
▼ The Cosmetic Surgeon
▼ The Chinese Cuisine Chef
▼ The Diorama Specialist
And when it’s time for eating, some convenient chopsticks pop out for all your utensil needs!
Let’s be honest though: even if you could fit a bento meal inside the face of a watch, the food is not going to magically expand and make you feel full. Plus, are you going to keep these specialized chefs on your payroll in order to fill up your watch every day?
Logistics aside, this is a clever bit of marketing that is definitely going to get people talking. Takii Seeds, their improbable watch will fuel your daydreams, just like their delicious food fuels your life.
Source & Screenshots: YouTube/タキイ種苗株式会社 公式チャンネル
Now watch:
Japanese watchmakers show off their skills with tiny/epic mechanical obstacle course【Video】
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Japanese bento shop sells croquettes for 13 cents, but are they any good?
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Japanese bento shop sells croquettes for 13 cents, but are they any good?
First Shiba Inu police dog in Japan’s Gifu Prefecture now on duty[Video]
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
New Travelling Bento pouches turn your luggage into a Japanese lunch box
New 7-Eleven sandwich goes viral in Japan, but is it everything it’s cracked up to be?
Japanese sandals dyed with real Uji matcha are here to whisk you off your feet
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
30 Pikachus want to share a Tokyo hotel room with you that has separate Grass, Water, Fire spaces
Man bites woman at cherry blossom park in Japan, dies shortly after
Howl’s Moving Castle’s scene-stealing dog is here to clean your home as a plushie mop
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
First Shiba Inu police dog in Japan’s Gifu Prefecture now on duty[Video]
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
New Travelling Bento pouches turn your luggage into a Japanese lunch box
New 7-Eleven sandwich goes viral in Japan, but is it everything it’s cracked up to be?
Japanese sandals dyed with real Uji matcha are here to whisk you off your feet
Nephew receives SD card after his uncle passes away, finds treasure trove of gems from the past
After 21 years, Harajuku’s famous Lolita fashion and cosplay shop is permanently closing
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
Japanese tourist center asks small-penised travelers to not make a mess in the bathroom
Yoshinoya invites you to give the gift of beef bowls this Mother’s Day
New Street Fighter’s Chun-Li figure shows off her signature move
Drink vending machines disappearing in Japan as number drops to lowest in 30 years