Cup Noodle sidequest, in-game product placement shown
Noctis and his friends are taking a break from exploring the world of Eos to camp out with a warm cup of Nissin Cup Noodles. The company is collaborating with Square Enix‘s upcoming role-playing game in a new commercial.
The commercial was shown during the Square Enix‘s panel at the Tokyo Game Show over the weekend. The staff also revealed that Cup Noodle ads will also appear within the world of Eos itself and there’s a Cup Noodle side quest in the game. That’s some next level product placement.
Cup Noodle has previously collaborated with Ultraman, Dragon Ball Z, and Attack on Titan.
Final Fantasy XV will be released bundled with its own console variant and in a Deluxe Edition, which will come with a steelbook case, a copy of the Kingsglaive: Final Fantasy XV film, and three DLC items, including: a Royal Raiment outfit, a Masamune weapon, and a Platinum Leviathan recoloring of the Regalia vehicle. The Deluxe Edition is available for pre-order for US$89.99.
The Collector’s Edition will include all the items in the Deluxe Edition, but also adds a 192-page art book, an Play Arts Kai figure of Noctis, a soundtrack that includes music from the game as well as the Brotherhood: Final Fantasy XV anime and the Kingsglaive: Final Fantasy XV film, a copy of the Brotherhood: Final Fantasy XV anime, and four additional items, including: a Travel Pack, Camera Kit, Angler Set, and Gourmand Set. The Collector’s Edition retails for US$269.99.
[Via Siliconera]
More from Anime News Network:

Final Fantasy XV Trailer Reveals English Voice Cast
Nissin joins up with Final Fantasy XV for awesome “Cup Noodle XV” promotion【Video】
Final Fantasy XV is getting its own anime series and CG movie 【Videos】
Final Fantasy XV might end up having playable female characters after all
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
New adults go wild at Seijinshiki Coming-of-Age ceremony in Kitakyushu, Japan 【Photos】
Village Vanguard’s Blue Lucky Bag may have the most impressive piece of junk ever created
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Muji’s Sofa Made From Air review: Is Japan’s most sought-after portable couch worth the hype?
We try an unusual buffet of dishes made from wild game at a roadside stop in Chiba
Matsushima restaurant offers all-you-can-eat sashimi in as many ways as you can dream it【Photos】
Sanrio brings some smiles to Evangelion with new collaboration merch line【Photos】
The new Tokyu Kabukicho Tower is packed with entertainment, food, and drinks–with one caveat
10 times to avoid traveling in Japan in 2026
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Celebrate the 30th anniversary of Final Fantasy with epic Cup Noodle worthy of a final boss
The Moogle is out of the bag! Final Fantasy staple will be part of FF XV
This is the best any ‘Final Fantasy’ game has ever looked
Final Fantasy XV Gladiolus cosplay is as gorgeous as the game itself 【Photos】
Final Fantasy XV team’s “location hunt” video looks suspiciously like awesome adventure vacation
New Final Fantasy may not have playable female characters, will have almost naked male hero
Square Enix Cafe opening in Tokyo next month with revolving themes, delicious-looking sandwiches
Don’t be fooled by the rocks they got, the Final Fantasy team needs more from around the block
What will Ignis eat today? Japanese food site creates amazing Final Fantasy XV cooking video
Final Fantasy XV cosplayers go off-road, level-up at real-life haven camp 【Photos】
Final Fantasy characters become giant plushies, take over Tokyo’s Shibuya Station 【Photos】
Tokyo’s new Square Enix Cafe is open, and we just stuffed our faces at the video game eatery
Final Fantasy art exhibit to be held in Tokyo to honor the tear-jerking good-byes between heroes
Leave a Reply