marshmallow girl
Recently, in what we might call the ‘marshmallow movement’, we’ve seen chubby girls start to shed some of their stigma in Japan. A chubby Japanese idol group has already arrived on the scene, and now we can also introduce a dedicated plus-size magazine. And as if marshmallows weren’t enough, they’re apparently also pushing for a new, and rather creative, label.
In Japan, being an idol is serious business. Getting caught in anything that has the potential of crushing a fan’s dreams could easily result in the idol getting fired. Simple things that common people partake in without as much as a blink of an eye, such as dating, smoking, or even putting on weight, are huge taboos for many members of Japanese idol groups.
But recently, a new idol group that overturns the conventional concept of weight-watching has surfaced. Instead of watching their weight to keep slim, the chubby idols from Chubbiness are required to maintain their well-rounded figures, or risk getting sent out of the group!
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“Recycling in Japan” or “Reasons to get it right and avoid eternal shame”
