fashion

Where’d those amazing Godzilla shoes seen at the Academy Awards come from, and can you buy them?

Small Japanese fashion brand gets a big boost in interest following Godzilla’s historic Oscar win.

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We channel our inner Osakan auntie with a lucky bag full of animal-print clothes

Nothing exudes confidence like being covered in leopard print

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Official Tokyo Marathon T-shirts get recalled for English spelling mistake

Things started off OK, but didn’t finish quite right.

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Go back to school with new Japanese randoseru backpacks featuring Pikachu and Eevee locks

Stylish school satchels with a distinctive Poké-flair can now be preordered for soon-to-be Pokémon trainers and students.

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Spirited Away and New Era team up for new line of Studio Ghibli fashion【Photos】

No Face and others from the Aburaya bathhouse appear on caps and daypack.

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If Evangelion heeled sneakers are on your feet, all’s right with the world with new shoe line

Shinji and three of his Eva co-pilots inspire unique shoes with high style and surprising functionality.

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We test out slippers from a company whose couch makes its users “useless human beings”

Will these Yogibo slippers also make us useless? 

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Louis Vuitton’s fancy new bags look like anime character merch to people in Japan【Photos】

One person’s damier pattern is another person’s Ichimatsu, with all that entails in a post Mugen Train world.

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Studio Ghibli’s Nausicaa of the Valley of the Wind becomes wristwatch of Seiko【Photos】

Hayao Miyazaki includes message card for buyers of watch inspired by his first fully original film.

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Beautiful new Hatsune Miku shoes make you look like the virtual idol, look like her themselves too

Mayla captures the essence of the Vocaloid with lever little details.

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Super Mario meets Gelato Pique in Japan’s coziest and latest loungewear sets

This fourth collaboration series with the Super Mario franchise adds 41 new styles to the mix including series antagonist Bowser for the first time.

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Field-testing the shark sleeping bag/hoodie/kigurumi being offered for zero yen online【Photos】

We ended up having to pay for ours, but this shark-chic style could be yours for free.

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Hello Kitty Crocs take kawaii fashion to new heights in Japan

Step out with the world’s hardest working anime cat in this cute collection.

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What’s inside the for-adult-men Pokémon fashion lucky bag from Shimamura?【Pics】

This New Year’s fukubukuro sort of has us thinking about a different time of year.

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Hunter x Hunter teams up with accessory brand Samantha Vega for colorful character collections

Cool nods to your favorite characters from a popular anime and manga series!

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Japanese model’s revealing outfit prompts debate about appropriate Coming of Age Ceremony attire

Kimono and suits are the standard clothing choice for this annual event, but this model chose something much skimpier.

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Kitakyushu’s Seijinshiki Coming-of-Age Ceremony: Where new adults go wild with outlandish kimono

Japanese style usually errs on the conservative side, but not at this ceremony. 

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Can Japan’s yami kawaii fashion still work without the yamu? We find out with this lucky bag【Pics】

Trying on Ank Rouge’s fukubukuro yami-kei starter kit.

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Citizen celebrates the 140th anniversary of Ueno Station with cool train-themed watch designs

Three popular limited express train models get a semi-digital, semi-analogue watch makeover!

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We stay out of the cold and sumo wrestle with another man pressed tight against our backs

Mr. Sato x Yoshio: The New Empire

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