McDonald’s Japan has been kind of hit and miss with its strategies in the last couple of years. And just when they start doing a few things REALLY right (complimentary socks and free smiles!) they come up with another concoction that’s got netizens dry-heaving.
This time, the offending item is the “healthy” chicken veggie patty burger, aka the “Mogumogu Mac” (mogumogu is an onomatopoeia that means chewing), which is designed specifically for kids.

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Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Japanese convenience store gives away free ice cream with creative ad at Shinjuku Station
Beautiful Sailor Moon manhole cover coasters being given out for free by Tokyo tourist center
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Japan’s awesomely beautiful Alpen Route snow corridor is now open
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Secret staff cafeteria in Tokyo is a hidden gem you won’t find in travel guides
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Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
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Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
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We deeply regret going into this tunnel on our walk in the mountains of Japan
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Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
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No more using real katana for tourism activities, Japan’s National Police Agency says
Beautiful Sailor Moon manhole cover coasters being given out for free by Tokyo tourist center
Stars of Japan’s longest-running anime get gorgeous modern makeover in new video【Video】
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Elephant nose ice cream: The treat with a trunk
Tokyo’s city hall changes dress code, workers now allowed to wear shorts[Videos]
10 crazy pizzas from Japan
We visit the oldest remaining Komeda Coffee cafe in Japan for a retro blast from the past
Almost all Japanese women say they dislike random gacha/blind-box toys in survey
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And now, a video of the voice of Dragon Ball’s Goku meeting the Emperor and Empress of Japan
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