
Most girls growing up during the 80s and 90s in the States only wanted two things: the newest Barbie and the shiniest lip gloss. While make-believe scenes of Barbie sneaking out to kiss Ken happened at home, adolescent girls themselves never left the house without their favorite lip gloss. Parents could say no to lipstick and eyeliner, but lip gloss was OK. And what’s not too like about it? It smells so tasty and makes you want to lick your lips…again and again and again. Between Barbie and lip gloss, only one thing could have been better, edible lip gloss.
Lucky for us all, there is a candy store in Japan which specializes in palatable lip wear. And they’re teaming up with Mattel to celebrate Barbie’s 55th birthday with a few new products that combine the allure of Barbie with the fun of edible lip gloss.
Just in time for Valentine’s Day, and let’s not forget White Day (dudes don’t enjoy chapped lips either), these tasty lip products from Ameya Eitaro combine makeup with candy! Anyone who’s worn lip gloss has certainly thought about tasting it; they always all smell so good you just want to give it a quick brush of your tongue. But when you do, you are disappointed to find that it just tastes like a waxy cream or nothing impressive.
That will never happen again! Ameya Eitaro’s current lineup starts with a honey base, and adds color using fruit powder and dry fruit to make a delicious lip balm. You will have to keep reapplying it because you’ll keep eating it all!
In celebration of Barbie, this yummy makeup/tasty snack is adding a limited number of flavors and goods to their stores for a limited time only.
Packaged to look like the most expensive and elite makeup products around, these tasty lip goods come in two forms: Sweet Lip and Sweet Gloss.
Sweet Gloss (which should really be called sweet balm), comes in six different flavors:
– Caramel
– Caramel x Strawberry
– Chocolate x Cranberry
– Chocolate x Raspberry
– Black tea x Mango
– Black tea x Silver sugar
You can get each of these for 648 yen (about US$5.50) or you can pick up a set of three for 2,160 yen ($18.33).
Then there is Sweet Lip (which should really be called sweet gloss) and comes in three flavors: strawberry, raspberry and ruby grapefruit. Each of these will run you 702 yen ($5.96) or you can get a cute Sweet Lip Barbie Gift package which includes each flavor plus a Barbie charm for 2,700 yen ($22.91).
This collaboration of Barbie and Ameya Eitaro is only lasting for a limited time, January 28-February 16 in preparation for Valentine’s Day and March 4-March 14 for White Day. It’s a fun gift for any friend who would appreciate something besides chocolate on these special days. So, don’t let the Barbie lover, or candy lover in your life go on without making their lips taste as sweet as candy. They will be thanking you with sugary kisses, and nothing is sweeter than that.
Images: Ameya Eitaro, PR Times
[ Read in Japanese ]





Japan’s awesomely beautiful Alpen Route snow corridor is now open
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Almost all Japanese women say they dislike random gacha/blind-box toys in survey
Pokémon hot spring footbath opening in Japan this spring
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Almost all Japanese women say they dislike random gacha/blind-box toys in survey
Pokémon hot spring footbath opening in Japan this spring
We take a cat yoga class at a Japanese rescue cat cafe
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
McDonald’s Japan has free smiles on its delivery menu, but does asking for one make a difference?
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Underwater Knee High Girls appear in new exhibition celebrating soft thighs and kaiju monsters
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Injuries on stairs in Tokyo highlight an overlooked design flaw
Japanese government wants overseas anime market to roughly triple in 10 years, but are they crazy?
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
Japanese bento shop sells croquettes for 13 cents, but are they any good?
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Japan’s popular bead bonsai kit is as beautiful as it is gruelling to make
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
We take a cat yoga class at a Japanese rescue cat cafe
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
McDonald’s Japan has free smiles on its delivery menu, but does asking for one make a difference?
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Underwater Knee High Girls appear in new exhibition celebrating soft thighs and kaiju monsters
Hana Komon: Japan’s beautiful, samurai-style floral birthday crests
Japan’s Top 10 Scenic Train Trips–according to two “densha otaku” train guides
Starbucks Japan releases the new Soupuccino, but is it everything it’s cracked up to be?
Police in Japan warn of scam artists posing as cops to collect fines for breaking new bike rules
Daiso opens massive new 25,392-square foot Tokyo flagship store with its two sub-brands included
Full cast of live-action Final Fantasy X play appears in costume for the first time【Pics】
McDonald’s Japan now has Hello Kitty and Pompompurin drinks on the menu
7-Eleven Japan releases a crazy new viral sandwich: Chocolate Sprinkles and Whipped Cream
Mysterious “The Color of That Sky” bath bombs selling at Don Quijote