Why drink soda when you can add it to salads and sandwiches instead?
Over the years, Japan has been reinventing the way we eat bread with new butters and spreads featuring the flavours of mint chocolate, coffee, and even matcha. But now the Ichimasa brand of kanikama “salad sticks”, which are faux crab pieces made from minced white fish paste, is taking the trend even further by encouraging us to add soda-flavoured fish sticks as a bread topping.
The new limited-edition soda variety has been created especially for summer, with the cooling blue colour created with a natural plant-derived pigment taken from the gardenia plant.
▼ The edible soda is said to be the perfect addition to salads, toast, and sandwiches.
Ichimasa hopes that people will use the blue sticks to create their own weird and wonderful creations to share with friends and followers on social media. While we’re not sure whether or not we’ll be adventurous enough to combine soda-flavoured fish paste with our toast for breakfast, the blue-tinged sticks will certainly come in handy for those wanting to creating some unique summer-themed kyaraben character bentos.
The new soda-flavoured salad sticks will only be available for a very limited time, as they go on sale for one month only from 1 August at stores around the country. So grab a bottle of crab-juice-infused Crab Cola and keep an eye out for them in the freezer section of your supermarket this summer!
Source, images: PR Times
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