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Kumamoto City, the capital of the Kyushu prefecture of the same name, has always been in a bit of an awkward position. It doesn’t really have the metropolitan appeal of Tokyo, or the world-famous nature and hot springs of northern Japan, or even the tropical island allure of Okinawa. Plus, it’s a heck of a long way away from the capital. So why would someone decide to visit Kumamoto?
The answer just might be fashion. For the past several years, Kumamoto has steadily been building itself up as the fashion capital of Japan. Now, it’s come to the point where some would say that if you want to see the future of Japan’s fashion, don’t look at Tokyo, but look at Kumamoto instead.
Has Tokyo, the fashion king of Japan, finally been dethroned?
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