What was your worst first date experience? Presumably it was worth grumbling about more than this picky lady’s anecdote.
brands
Kumamoto City, the capital of the Kyushu prefecture of the same name, has always been in a bit of an awkward position. It doesn’t really have the metropolitan appeal of Tokyo, or the world-famous nature and hot springs of northern Japan, or even the tropical island allure of Okinawa. Plus, it’s a heck of a long way away from the capital. So why would someone decide to visit Kumamoto?
The answer just might be fashion. For the past several years, Kumamoto has steadily been building itself up as the fashion capital of Japan. Now, it’s come to the point where some would say that if you want to see the future of Japan’s fashion, don’t look at Tokyo, but look at Kumamoto instead.
Has Tokyo, the fashion king of Japan, finally been dethroned?


Eight fun fall origami designs!
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Never forget that Mister Donut’s super-simple ramen is actually very hard to beat
Package delivery in Japan may be delayed due to bear risks
Tokyo’s first gourmet choco banana specialty shop is worth stopping in Harajuku for
All-you-can-eat lunch buffet for just 850 yen right next to Shinjuku Station
Naturally brown-haired Osaka student sues government for forcing her to dye her hair black
Tokyo police found our lost wallet, but the story of how they did made us feel empty
Hello Kitty and twin sister celebrate birthday at Baskin-Robbins Japan with special merch, sweets
Real takoyaki is almost impossible to find in Tokyo, but this place has it, our hardliner says
Unique inclined elevator in Japan leads to a town that inspired Studio Ghibli’s Spirited Away
Tokyo hotel lets you make your stay a Sanrio one with special My Melody and Kuromi rooms【Pics】
Step into Japanese culture with Converse’s new Japan-exclusive shoes featuring gods, sushi style
New Kyoto experience package lets you film epic samurai battles with your friends
Sanrio and Sonic the Hedgehog characters become fast friends with new plushie collection
Top Japanese baby names for 2025 feature flowers, colors, and a first-time-ever favorite for girls
Studio Ghibli releases new Ursula’s blanket from Kiki’s Delivery Service
Studio Ghibli releases new “komorebi” plush toys to brighten your days
JR Hokkaido train driver in trouble for reading book about trains on stopped train
Studio Ghibli releases new anime tea and mugs in Japan
Tokyo bento boxed lunch shop charges different prices depending on how heavy your laptop is
Studio Ghibli anime stoles are here to keep you warm with a range of famous characters
Japanese hotel chain’s new service: A bed and pajamas for otaku travelers’ plushies
Japan has vending machines that put protective film on your phone for you — Here’s how to use them
Totoro fountain figurine recreates the sights and sounds of one of anime’s most memorable scenes
Starbucks Japan unveils new Christmas Frappuccino and holiday drinks for 2025
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Possessing Harry Potter’s Sword of Godric Gryffindor is now illegal in Japan
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
One of Japan’s most beautiful hot spring towns announces new limits on number of day trippers
All-you-can-eat lunch buffet for just 850 yen right next to Shinjuku Station
Naturally brown-haired Osaka student sues government for forcing her to dye her hair black
Tokyo police found our lost wallet, but the story of how they did made us feel empty
Hello Kitty and twin sister celebrate birthday at Baskin-Robbins Japan with special merch, sweets
Real takoyaki is almost impossible to find in Tokyo, but this place has it, our hardliner says
Fendi’s latest collection features garments made using kata-yuzen, a historic Japanese dyeing technique
Studio Ghibli releases new Ursula’s blanket from Kiki’s Delivery Service
Shinjuku izakaya’s all-you-can-eat-and-drink plan is one of Tokyo’s best secret cheap eats
How far away from Tokyo can you get with 5,000 yen? Let’s find out!
This overlooked neighborhood east of Tokyo is awesome in many ways, left us with just one regret
Kagoshima conveyor belt sushi chain Mekkemon rises above the rest with its special secret weapon
Beautiful hotel on Japan’s northern island has frozen rooms, ice outdoor bath【Photos】
Wife takes revenge on cheating husband by auctioning his Yu-Gi-Oh! collection for millions of yen