
Fans of Roland will not want to miss this.
It takes a combination of good looks, charisma, and the ability to coax your clients into spending lots of money on you to earn the title of “King of the Hosts”, but for Roland, it’s easy. He started off last year relatively unknown to the general public, but with his good looks and flirty charms, he still earned millions of yen (or tens of thousands of U.S. dollars) in just a single night. But now that he’s had regular, in-depth television appearances, he’s also earned celebrity status, as well as legions of dedicated fans who call themselves Rolanders.
Roland is just as famous for his charming slogans as he is for his legendary hosting, and if you’re a Rolander, or even just mildly curious, you’ll probably want to check out the recently opened Roland exhibition at Ikebukuro’s Parco Museum in Tokyo. The theme of the exhibition is “Roland: Me, and Everyone Else”, and highlights 100 of his wittiest sayings, also known as “the proclamations of the King”, so that visitors can experience the entirety of Roland’s existence with their “whole body and mind”.
We were lucky enough to be invited to an opening event on 14 February, in which the King Himself told us all about what we can expect from the exhibition, and why he chose to open one. The exhibit will feature a “Roland Photo Studio”, a “Slogan Gallery”, and a “shower room” where you can “bathe in the aura” of Roland’s majesty. There you can experience Roland’s most invigorating slogans with all five senses. “I want guests to cheer up when they come to the shower room,” he says.
▼ There will even be a highly expensive type of champagne on display as a tribute to Roland’s success as a host, which is said to cost 40 million yen (US$361,000).
There will also be photo spots all around the exhibition where you can take selfies, but the highlight of the event is the fact that you can be waited upon in a special VIP Host Club by the King himself. It’s virtual reality, but you get to experience what it’s like to be Roland’s guest, and even to experience a typical champagne call at Roland’s host club. All that for only 1,000 yen (US$9) extra!
Thanks to the VR, anyone, including minors, can experience the wonder of a host club. Roland says the purpose is to encourage “little Rolands” to see what it’s like, without being concerned about their age or gender. But if virtual reality is not enough for you, real hosts will be in attendance at the exhibit on weekends, and the King Himself is scheduled to appear on the final day. Why not go and say hello to some of the best hosts in town?
What Roland really wanted visitors to get out of his exhibit was the fact that he is working very hard to improve the world of hosting, and the world in general. History, he says, is not something to be studied, but rather something to be created, and that’s what Roland is striving to do: to create a new history for host clubs.
Just hours before the exhibit was scheduled to open, and before Ikebukuro was going to be filled with Rolanders, in the spirit of the theme, we asked Roland what his favorite slogan is:
“I like ‘There are two types of men: me, and everyone else’ because it’s versatile and I can say it when I’m in a pinch. Especially when guests say, ‘Say one of your slogans!’
“It’s like being asked all of a sudden, ‘Please make it rain!’ Well, I say something anyway (laughs). Because I think of it as, after it rains, there will be a rainbow.
“But because of that, I keep a stock of sayings I hear and happen to like. My favorite is “Me, and everyone else’, but I want to use words that echo in people’s hearts all around the world.”
The exhibit opened on February 15 and will stay open until March 10. If you pre-order Roland’s upcoming book, Me, and Everyone Else, at the exhibit, you might also get a ticket to an autograph and photograph event with the King Himself. It’s first-come-first-served, however, and they might have even run out already, but if you want to meet the King of the Hosts, go and get your pre-order in as soon as possible!
But don’t despair, there are also plenty of goods to buy if you don’t make it in time, like T-shirts, sweatshirts, notebooks, and even a slogan calendar! Who knows, there might even be some of his quality dating advice in there, so even if you aren’t a Rolander, you could benefit from buying his goods!
Exhibit Information:
Ro Land ~Me, and Everyone else~ / Ro Land〜俺か、俺以外か〜
Venue: PARCO MUSEUM (Ikebukuro Parco 7F)
Address: Tokyo-to Toshima-ku Minami Ikebukuro 1-28-2
東京都豊島区南池袋1−28−2
Open: February 15, 2019 (Fri) to March 10, 2019 (Sun) (closed on February 20)
10 a.m. to 9 p.m. (last entry 30 minutes before closing time; will close at 6 p.m. on March 10)
Admission: 1,500 yen for VIP; 500 yen for general admission; 400 yen for students; Free for children in elementary school or younger
Top Image: PR Times
Insert Images: PR Times (1, 3, 4)
Other images © SoraNews24
[ Read in Japanese ]






Roland, king of Japan’s host club scene, shows us his self-isolation routine【Video】
Host King Roland goes to Akihabara disguised as a foreign otaku 【Video】
Get ready with Roland, the top-earning host in Japan【Video】
Host club royalty Roland demonstrates his night-time routine, claims it’s not dissimilar to yours
Introducing Roland, King of the Hosts: Top earner and most successful host club host in Tokyo
Swapping seats on Japan’s bullet trains is not allowed, Shinkansen operator says
“25 Potential Culture Shocks from around the World” infographic offers tidbits of travel wisdom
Japan has omurice chocolate, and the weirdest thing isn’t how it tastes
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
Yokohama restaurant serves fried axolotl, along with giant isopod, camel, and crocodile
A look back on 40 years of Japanese schools banning stuff
Brand-new theme park in Japan charges foreign tourists 25 percent more than locals for tickets
Japanese balloon jellies, or “Tengu’s Treasure”, are a very unique souvenir
Ghibli’s Hayao Miyazaki says the anime industry’s problem is that it’s full of anime fans
New Jimmy Choo x Sailor Moon collaboration brings anime magic to bags, shoes and accessories
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Family Mart releases huge range of cute sweets for Cat Day in Japan
Japan’s first all-matcha ramen restaurant is now open in Kyoto【Photos】
Japan’s most famous Mt. Fuji view park cancels cherry blossom festival because of overtourism
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Yokai are descending upon Tokyo this spring in the latest immersive art experience
Japan’s Naruto theme park now offering real-world version of Minato’s kunai ninja weapon
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Japan’s host club king wants to sell you some US$490 hair product in a tiny, tiny bottle
King of Japan’s bar hosts shares idea for a sure-fire romantic date
Japanese snack package craft artist holds first Tokyo exhibition in Ikebukuro, offers autographs
Homeless dropout becomes Lamborghini-driving ladies’ man and top host in Kabukicho 【Video】
“Earn your own money, you jackasses!” host billboard appears above lottery ticket shop in Tokyo
Leave a Reply