
Your eyes will love the traditional Japanese garden, but keep your ears open for a sound that’s been marking life in this town for centuries.
The town of Kawagoe is just 30 minutes north of downtown Tokyo, but in some ways it feels like the temporal distance is much, much farther. During the Edo period (1603-1868), Kawagoe was an important castle town, and even today the traditional architecture of Japan’s samurai era can be seen in its historical preservation districts.
▼ The bell tower housing the Toki no Kane bell, which was cast nearly 400 years ago, is the symbol of Kawagoe.
So when Starbucks was looking to open a new branch in Kawagoe, the last thing it wanted to do was mar the cultural scenery with a bland or modern structure. So instead, the new branch was developed under the coffee chain’s “regional landmark” program, which employs architectural design to convey the beauty and appeal of the local culture.
So how has that philosophy manifested itself in Kawagoe?
With a beautiful branch built in the style of the kura, or traditional Japanese warehouses, that line the streets of Kawagoe’s historical neighborhoods. The tiled roof and wooden exterior are all keeping with classic Japanese architectural motifs, as is the wide, open storefront and noren curtains.
▼ Starbucks even backed away from its standard green logo and rendered the familiar mermaid in a muted brown color, so as to better blend in with the neighborhood color scheme.
But there are more nods to Japanese culture waiting for you after you step through the entrance. Yes, the high, stylishly angled ceiling is nice…
…but even more appealing is what you’ll find further in, beyond the glass wall at the back of the coffeehouse.
https://www.instagram.com/p/BzK1mBaFw0n/?utm_source=ig_embed
This Starbuck’s branch maintains an entire Japanese garden, complete with stone lantern, for visitors to admire while they sip their café or matcha lattes. It’s illuminated at night, so that you can enjoy it after the sun goes down, and the glass back wall we mentioned above means that even if the weather is too cold or rainy to make use of the outdoor terrace seats, you can still have a great view of the garden while sitting at a table in the dry, climate-controlled interior.
That’s not to say that there’s nothing special to see inside, though, as there’s beautiful Japanese sliding door/cabinet artwork adorning the walls…
…and even a nakaniwa, or interior garden, to supplement the outdoor one.
Sitting outside really is the best, though, since this special Starbucks is located on the same block as the Toki no Kane bell tower. The bell is still rung four times a day, and listening to the same exact sound the people of Kawagoe have heard for centuries is as deeply soothing as any caffeine fix.
Cafe information
Starbucks (Kawagoe Kanetsuki-dori branch) / スターバックス(川越鐘つき通り店)
Address: Saitama-ken, Kawagoe-shi, Saiwaicho 15-18
埼玉県川越市幸町15-18
Open 8 a.m.-8 p.m.
Website
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]
Follow Casey on Twitter, where it wasn’t until Starbucks started offering matcha that he started going to them.









Starbucks opens up new coffeehouse in traditional Japanese building near Tokyo
This beautiful Kyoto dry landscape garden…is part of a Starbucks?!?【Photos】
New Kyoto Starbucks has the beauty, historical pedigree to be a sightseeing attraction itself
Tokyo’s Rikugien garden: Beautiful for 300 years, but especially in autumn after dark
Samurai luxury — Renovated 400-year-old ryokan near Chiba’s coast can be yours to rent【Photos】
Beautiful exclusive Totoro tenugui towel is a gift from Disney to Ghibli physical media buyers
Brand new Shinkansen bullet train unveiled in Japan… but it won’t carry passengers
Cup Noodle releases cold-water instant ramen in Japan, but can it really be made with just cold water?
Sanrio eco-friendly plushies are here for the earth-conscious lovers of all things kawaii
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Japanese convenience store releases Japanese convenience store-flavor fried chicken
Giant Snorlax, other snoozing Pokémon appear in Yokohama for Pokémon Sleeping Faces Research [Pics]
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
Taco sandwiches appear in Japan with new Lunch Pack sandwich pocket flavor[Taste test]
Yakuza members arrested for building a road on mountain they don’t own
Japan now has human refrigerators inspired by Japanese vending machines
Family Mart’s new Tokyo flagship convenience store doesn’t feel convenient, but is that a problem?
Starbucks Japan releases new Discovery Series collection celebrating local regions and traditions
Teen girl in Japan refuses to be victim, personally escorts train pervert to police for arrest
Cup Noodle unveils first-ever cold-water instant ramen in Japan
Is Japan’s tourism boom slowing down? Foreign visitor numbers fall for first time in five years
Evangelion beautifully reimagined as iconic classical Japanese folding screen art series [Photos]
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Tokyo’s “uncool” neighbor launches foreigner-friendly travel support site with free online help
Starbucks in traditional Japanese building at Ise Jingu has hidden secrets in its roof tiles
Century-old station in Kyushu faithfully restored to original condition, Starbucks added
It’s like the samurai era never ended at this beautiful Japanese mountain town
Edo-themed onsen and restaurant complex opens in Tokyo, but do overseas tourists know about it?
Beautiful Starbucks in Kyoto blends into its traditional landscape in more ways than one