commerical

Sushi restaurant brings all the feels with commercial about dementia 【Video】

You wouldn’t think that bringing up the struggle of caring for a parent with severe dementia would be an effective sales technique, but sushi chain Gin no Sara has decided to go that route with this touching spot about what Alzheimer’s patients do remember.

I’m not sure if it will increase sushi sales, but boxes of tissues will definitely be flying off the shelves.

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“He lies because of me”: Touching commercial about a father’s love will make you cry

When we’re kids, we usually don’t realize how much love and support our parents give to us; they’re just being mom or dad. It’s only until we grow up that we appreciate and are able to recognize the many things they sacrifice for our well-being.

A commercial from MetLife Hong Kong featuring the heartfelt letter of a loving daughter highlights one particularly large sacrifice her father makes every day…and it’s sure to bring you to tears.

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The wacky world of video game advertising in the ‘80s and ‘90s

With the video game industry’s heavy reliance on Internet-based marketing, pretty much every gamer has read months’ worth of interviews and development blogs, plus seen dozens of video previews, before he plunks down cash for a major title. If anything, there’s the occasional problem of having too much advance information, therein spoiling some of the surprises when you finally get to play the game.

Things weren’t always this way, though. Before having Internet service went from being a technophile luxury to a modern necessity, video game advertising came in smaller bursts. The market was still far too small to justify the high costs of regular commercials on TV, so publishers looking to drum up sales would take out single-page, or in the case of companies with deep pockets, double-page, magazine advertisements.

Today, we look back at some of these ads from the ‘80s and ‘90s, the problem of having to catch your target audience’s attention with just a few still images, and the sometimes puzzling solutions game companies came up with.

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Japanese alcohol company accused of advertising to children, pulls commercial off the air

It seems Japanese companies can’t keep themselves out of trouble this week. First, an ANA commercial starring a Japanese man wearing a long nose and blonde wig had some groups offended, prompting the company to issue an official apology. Now, an advertisement from Kirin, one of the largest producers of alcohol in Japan, has parents crying foul over the use of a friendly green frog that could appeal to children.

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