Feverish auction comes to sudden end as buyer takes decisive action to claim the princess.
Japan’s highly developed otaku culture means that for those with a penchant for niche hobbies, those niches can stretch very, very deep. But while an intense interest in anime or video games can seem puzzling to outsiders, perhaps no passion is more inscrutable than that of Japan’s hard-core doll otaku.
Even in Japan, doll otaku are considered to be on an extreme end of the bell curve in terms of leisure pursuits. Being so far from the mainstream means that for those who enjoy doll collecting, it’s likely nothing else quite scratches that particular itch, which brings us to doll manufacturer Volks, makers of the Super Dolfie doll line.
As part of the festivities at the Doll Party doll expo, held in Tokyo during the early May Golden Week holiday period, Volks was displaying an intricate one-off of Princes Odette, the tragically cursed protagonist of classic Russian ballet Swan Lake (and, by extension, the oft-forgotten U.S. animated film The Swan Princess).
Volks wasn’t just exhibiting its Princess Odette at the event, either. The doll was also being offered for sale, but in light of its rarity, the manufacturer figured it could let market forces determine its worth by auctioning off Her Royal Highness.
Because Doll Party serves as a gathering of hobbyists with very specific tastes, a bidding war quickly broke out. At 11:50 a.m., the high bid was already a startling 520,000 yen (US$4,690), but the leapfrogging was only beginning. An hour later, the top offer had nearly tripled, climbing to 1.33 million yen. After another 60 minutes, at 1:50 p.m., it was up to 2.7 million yen.
That turned out to be the last update Volks had to write on the doll’s information board, however. See, while it was holding an auction for Princess Odette, the company had also designated a buy-it-now price, and one deep-pocketed collector took Volks up on its offer by shelling out six million yen (US$54,000) for it.
【ドルパ37】VOLKS ONE FOR ALLドルフィーオークション Princess Odette ~白鳥の湖~600万円でご落札頂きました。誠にありがとうございました。 #ドルパ #スーパードルフィー #ボークス pic.twitter.com/dJsetK6xhN
— ボークス スーパードルフィー 公式 (@volks_doll) May 6, 2017
Granted, we’ve seen anime figures with seven-digit yen price tags before, but those are usually full-scale, human-sized statues. In contrast, Volks’ Super Dolfies usually measure about 55 centimeters (22 inches) in height. Even with Odette’s more compact dimensions, though, we doubt her buyer will be taking the pricey princess out to Tokyo Disneyland anytime soon, for fear of her getting lost, damaged, or dirty.
Source: Twitter/@volks_doll

Extremely rare Cinderella Dollfie sells at auction for over $10,000
Japanese man’s gross conveyor belt sushi social media prank video gets him a 500,000-yen fine
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Studio Ghibli combines anime and craftsmanship in new Totoro and Jiji Gobelin tapestry bags
Mt Fuji installs new emergency shelters ahead of the 2026 climbing season
Here’s what Shibuya’s famous scramble intersection looked like after the Japan vs. Sweden match
Taco Spaghetti appears in Japan, and our taco fan rushes to try it[Taste test]
Japan’s Mos Burger goes super-premium for summer with eel burgers that require pre-orders
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Starbucks Japan creates special drink bottle bags, adorable stickers for all 47 prefectures[Pics]
Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Nearly half of Pokémon hot spring’s statues have been damaged less than two months after opening
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]