
Rural convenience store at anime holy site offers canned coffee and bittersweet romance from same machine.
The thing that makes Japanese convenience stores great is how they’re really like a compact grocery store, take-out restaurant, and general store all rolled into one. Particularly in rural communities where they might be the only shop in the neighborhood, they need to be stocked with everything someone could need, like food, toiletries, and in the case of one Nagano convenience store, even love.
On a visit to Lake Kizaki in the town of Omachi, Japanese Twitter user @matsujun5213 stopped at the local branch of the Y Shop convenience store chain. The store has a short row of vending machines in its parking lot, for customers who don’t want to bother coming in or arrive after the store is closed for the day. In addition to canned coffees, soups, and sodas, though, the machine also sells love letters.
▼ The button for love letters (LOVE レター) is on the top row, third from the right.
While this isn’t the only vending machine in Japan that offers love letters, it does have a unique distinction in that the letters are offered in the same machine alongside other more mundane products. The previous love letter vending machines we’ve seen have been capsule toy machines that sell love letters only, usually as part of a bank of other machines selling novelty goods. The Lake Kizaki Y Shop, though, just has them mixed in with the rest of its vending machine lineup, in case someone is craving both a lemon squash soda and a love letter.
The letters come rolled up with a sticker seal, making them look authentically like something someone might leave on your school desk or cafe table. They’re handwritten too, and unrolling his, @matsujun5213 found a surprisingly emotional message.
“How are you doing these days?
I never do anything for you, but you always give me all the selfish things I ask for. It feels like you’re always right by me, watching over me.
I’ve finally begun to feel happy where I am now, but I still think that I was happiest when we were together.
You did so much to make me happy, so I hope I can make you happy in the next life.
I hope we can both be happy until that time comes, and when it does, I hope you’ll be with me again.
So, for now, I’ll just say I’ll see you again someday.”
おねがい☆ティーチャーの聖地でもある長野県大町市にある木崎湖の、湖畔のコンビニ『Yショップニシ』では、手書きラブレターが自動販売機で売られている。一通300円。
— まつじ (@matsujun5213) August 23, 2021
メッセージも凝っていて、僕が手に入れたラブレターの内容は、少し悲しくなっちゃう内容だった。
お店の方、とても親切だった。 pic.twitter.com/lG1Yse5PD3
“They really put a lot of effort into this,” @matsujun5213 tweets about the bittersweet story he purchased for 300 yen (US$2.70)
▼ By the way, the view from the parking lot is quite nice.
While the concept of a love letter vending machine might seem like something you’d only find in Tokyo’s Akihabara or another otaku-oriented neighborhood, Omachi does have a sentimental anime connection, as the Lake Kizaki area served as the model for the setting of romantic comedy Please Teacher/Onegai Teacher. Though the anime TV series ended all the way back in 2002, the Lake Kizaki Y Shop still remembers the town’s five minutes of anime fame, and a corner of the store remains dedicated to Please Teacher and its sequel spin-off Please Twins.
謎のラブレターを何年も自販機で売っていることも面白いけど、おねてぃを20年間推し続けているコンビニも、いまだに訪問しているファンもすげえなと思った。 pic.twitter.com/S4HW65eHBn
— まつじ (@matsujun5213) August 23, 2021
The impetus for the love letter vending machine, though, isn’t necessarily anime-related. The store’s owner simply thought “Getting a love letter makes people happy, and I thought it’d be nice if we could give people that feeling,” and mentions that a workshop of writers composes them.
The Lake Kizaki Y Shop started selling the letters three years ago, and @matsujun5213 stopped by the store specifically to buy one. Unfortunately, on the day he arrived the machine was being repaired. When he went inside to ask about the letters, though, he was able to purchase one directly from the staff, showing that even when things look bleak, you should always believe in love.
Shop information
Y Shop / Yショップニシ
Address: Nagano-ken, Omachi-shi, Uminokuchi 12076
長野県大町市平海ノ口12076
Source: Twitter/@matsujun5213, J-Town Net via Livedoor News via Otakomu
Images: Twitter/@matsujun5213
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!





Love letters from little sisters on sale from Japanese gacha vending machine【Photos】
There’s a Tokyo vending machine that sells love in a can (or a shot at it)
New vending machines sell products from iconic Japanese stores
Japanese vending machine sells…retro toothbrushes?
Rare vending machine at Japan’s oldest shrine sells…divine crepes!
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
East Japan Railway announces plans to abolish magnetic-strip tickets
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Super Mario Galaxy Happy Meal toys now available at McDonald’s Japan
Date handsome cockroaches in a new dating sim from one of Japan’s leading pest control companies
Bears appear at one of Kyoto Prefecture’s most popular tourist spots[Video]
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
Japanese rice cooker recipe gives us a tasty new way to enjoy vegetables and wieners
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
Colour Hunting: The hot new street photography trend changing how we see Japan
Japanese convenience store shows us how to dress for the rainy season
Body of missing American college student found in Kyoto mountains
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Who actually writes Japan’s Letters from Little Sister and schoolgirl love letter capsule toys?
Japan’s most mysterious vending machine sells fukubako, boxes filled with…something【Photos】
Yes! Ramen soup in heated cans coming to Japanese vending machines and convenience stores
We accidentally buy some silkworm candy at Hokkaido’s Vending Machine Land
Bizarre Japanese vending machine sells “Peace and Equality” and “Angels and Demons”
Self-freezing bottled Coca-Cola now available at convenience store vending machines in Japan
Japanese convenience store with customer showers proves they really do have everything【Photos】
Our lonely reporter goes searching for Japan’s search-for-a-spouse vending machine
Meet the Japanese grandma who manually operates vending machines in the countryside
Japanese vending machine sells a famous Kyoto bread loved by locals
Vending machine serves coffee by a Japanese actor with Surfin’ USA music and video while you wait
Japanese convenience store overtaken by nature and vending machines, looks like a Ghibli movie
Japanese vending machine at Haneda Airport serves up cute cotton candy for tourists