
Mr. Sato finally heads to Kabukicho’s Yaro Sushi.
There’s a sushi restaurant in downtown Tokyo, not far from SoraNews24 HQ, that our ace reporter Mr. Sato has passed by multiple times on his way to and from the office. Actually, there are a lot of people who’ve passed by this place, since it’s been in business for more than 30 years.
And yet, Mr. Sato has never once gone inside to have a bite to eat at this place. How come? Well…
As you can guess from the prominent host club advertisements on the building, Yaro Sushi (野郎寿司) is located in a red light district. You’ll find it in Kabukicho, the host/hostess club district of the Shinjuku neighborhood, where you’ll also find plenty of seedy bars and love hotels of questionable levels of reputability.
On its south side, Kabukicho isn’t that shady of a place, with a number of chain pubs, movie theaters, and video game arcades. Head further into the north part, though, where Yaro Sushi is, and the scene starts to get a little sketchier. Couple that with the restaurant’s name (yaro translates to “rough guy”), and Mr. Sato has repeatedly decided to go somewhere else when he’s craving sushi, considering how many other places there are to enjoy it in Tokyo.
But recently he got to thinking that if Yaro Sushi has been around for all these years, they must be doing something right…right? So he decided to go and just take a peek at their menu during the day. As he approached the entrance, he braced himself for Yaro Sushi’s prices to be sky high, aimed at wringing every last yen out of weak-willed men who’d been lured there by a hostess on a date, or inebriated pachinko gamblers looking for somewhere to splash their cash from a big win.
Instead, he saw that Yaro Sushi offers lunchtime sushi sets and bowls for just 950 yen (US$6.25), a very reasonable price for a non-major chain sushi restaurant. They even throw in a bowl of miso soup for no additional charge.
Thinking he might have been misjudging the place for years, Mr. Sato bravely stepped inside and saw that yep, he had. The interior was clean and understated, with both counter and table seating plus a private room for larger groups in the back. Enka music played softly from the sound system’s speakers. Here, in the middle of a part of Tokyo known for chaotic energy and constant change, was a sushi restaurant with the serene atmosphere of a restaurant from the 1960s-‘80s Showa era.
Feeling himself increasingly confident in the place, Mr. Sato decided to upgrade his sushi set order to the 1.5-person size, which gets you an extra half-serving for a total of 1,450 yen. Served in the traditional style on the broad wooden plate called a geta in sushi restaurant jargon, it was a beautiful-looking spread.
The maguro (tuna) was an especially impressive standout, with an enticingly deep crimson creating a captivating contrast with the white of the vinegared rice.
Speaking of the rice, the grains were just a touch smaller than usual, which made for a great mouthfeel as he chewed it together with the fish. The pieces were clearly pressed by hand, with neither the mushy compacted texture or the flimsy crumbliness that can result from machine-molded blocks. When made by a skilled chef, the sushi rice should retain its form right up until when you bite into it, and yet readily break when bitten, which is what Mr. Sato was able to experience here.
Piece after piece he was rewarded with excellent quality, so this also enticed him to splurge just a little more and order a beer. Alternating between pieces of sushi and sips of brew, soaking up the low-key elegance of the ambiance and listening to the head chef chatting amicably with a recently hired new employee, Mr. Sato couldn’t believe just how wrong he’d been about this place, and how happy he is to have finally been set right.
Restaurant information
Yaro Sushi / 野郎寿司
Address: Tokyo-to, Shinjuku-ku, Kabukicho 2-10-4
東京都新宿区歌舞伎町2-10-4
Open noon-6 a.m. (lunch noon-3 p.m.)
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]









Tokyo has a BLUE sushi restaurant with all-you-can-eat BLUE sushi for just 400 yen (US$3.50)
Mr. Sato has time-travelled to the year 3030 with impressive sushi technology
Mr. Sato has a life-changing experience at this revolving sushi restaurant in Tokyo
Sukiyabashi Jiro Sushi Rice: How good is rice from Japan’s legendary sushi restaurant?
Sushi for breakfast? Our under-1,000-yen breakfast with Hama Sushi’s new morning menu
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Police in Japan looking for who’s responsible for dumping 80 loaves of bread on side of road [Video]
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
Data suggests increased bear sightings have led to a decrease in mountain climbers across Japan
Nephew of Studio Ghibli director Hayao Miyazaki serves up Totoro Shaved Ice in Tokyo
Pikachu and other Pokémon evolve into hydration types with Thermos drinkware collaboration [Pics]
Amid foreign sex tourist rise, Japanese government considering outlawing paying for prostitution
We recommend not buying one pack of Japan’s new convenience store corn soup-flavor fried chicken
Dragon Ball Z theme park, financed by Saudi Arabia, to be built in France
Winnie the Pooh cosplays as Yuzuru Hanyu for new plushie collaboration
7-year-old boy left behind on Mt. Fuji by his own dad
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
Universal Studios Japan partners with manga horror master Junji Ito’s Tomie
Starbucks Japan releases two new seasonal drinks that blur the line between summer and autumn
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Does how you dress affect what a sushi restaurant serves you? We experiment in Ginza
Sushi Crepes: Will Harajuku’s newest weird food craze catch on in Tokyo?
Tokyo’s first sushi cake specialty store opens in Japan
New Human Restaurant opens opposite Robot Restaurant in Shinjuku
Sushi hot dogs and burgers on the menu at Japanese sushi restaurant【Taste Test】
This ISN’T what a US$100 Tokyo sushi lunch looks like. It’s what a US$200 one looks like!
This restaurant’s US$0.45 sushi is an amazing way to expand your sushi horizons in Tokyo
Mr. Sato takes our newest reporter to a sushi restaurant, he mistakes it for a love hotel!
We found a rare, true revolving sushi restaurant–and it reminded us why it’s so much fun
Do Japan’s Sushi Manju sweets look as good as the packaging on the box?
What do hosts in Kabukicho eat after a night of working in Tokyo’s red-light district?
Mr. Sato orders Kura Sushi’s New Year’s kosechi meal for one but gets a chilly surprise
This is what a 10,800-yen (US$100) Tokyo sushi boxed lunch looks like【Taste test】
Is Tokyo’s real-world Kamurocho as dangerous as the Yakuza games’ setting? Mr. Sato investigates
How to use Japan’s revolving sushi capsule toy for a literal revolving sushi meal at home
A visit to the first revolving sushi restaurant ever: Genroku Sushi in Higashiosaka