useless inventions

U.S. McDonald’s french fry fork to hit Japan, leaves everyone confused

Human ingenuity at its finest or lowest?

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In a stroke of genius, Mr. Sato comes up with the best umbrella idea ever! Kind of…【Video】

“Look, mom, no hands!”

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15 years of wonderfully wacky bras from Triumph Japan【Photos】

It is the year 2000. You run the Japanese division of one of the world’s biggest lingerie brands, and are looking for an original way to promote your company – and your country – on the world stage. What do you do? Well, if your company is Triumph International, you begin launching concept bras like last week’s Frozen-inspired sisterhood bra – amazing and ridiculous underwear guaranteed to push the world’s ‘WTF Japan’ buttons.

We can see in Triumph’s creations the Japanese art of ‘chindogu’, inventions that, while they appear to solve a particular problem, are simultaneously useful and useless. Join us as we rifle through the underwear drawer for 21 of the best!

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