
The word “otaku” in the Japanese language is a general term for anyone who is passionate about a hobby. But in English, “otaku” has become a term that refers to people who are obsessed with Japanese culture, particularly anime and manga. But the world of the otaku is sometimes misunderstood. That’s where JH Lab, a group of “otaku of the highest caliber” comes in, hoping to demystify the world of anime and manga fans and bring the culture of Akihabara to people everywhere.
To do this, JH Lab has created Akiba Anime Art (AAA), “a brand new pop-culture magazine from Akihabara, featuring cool OTAKUs, advanced technologies, kawaii-cosplays, Dojins and much more!” They’ve started a Kickstarter campaign to make their dream a reality and have quickly surpassed their initial goal, raising over US$42,000. Supporters of the project will receive special edition illustrations from featured Japanese artist, John Hathway, and have a chance to be drawn into his amazing Akihabara picture jockey cityscape. Let’s take a closer look at this rapidly growing magazine’s “ultra otaku power.”
The first issue of Akiba Anime Art will include 60 to 70 full-color pages and will feature the picture jockey creations from John Hathway. A picture jockey is an artist who creates a picture by blending and altering other images, much like a disc jockey mixes tracks to create a different song. Confused? Here’s a little taste of what John does:
The magazine will also include illustrations from other artists such as RCO Wada and Fujichoko, as well as articles and content in English featuring the otaku culture of Japan.
JH Lab explains their reasoning for this venture:
We, at JH Lab, have spent years on our research, mastering the concepts driving Akihabara and otaku. We have been severely disappointed about how these concepts have been misunderstood by those residing in the United States. We have been looking for a new means of distributing real authenticity in Akiba culture, sharing it around the entire world.
The AAA Kickstarter page also includes this sign:
▲ Because that’s not what otaku culture is really about.
The Kickstarter campaign is offering up some amazing rewards to supporters. A pledge of a mere $15 gets you a copy of Akiba Anime Art magazine. From there, the rewards keep coming and range from a 3-D book of John Hathway’s illustrations to a guest appearance in one of them!

Akiba Anime Art is a refreshing magazine, bringing a new understanding of what it means to be called “otaku.” Backed by an ambitious, passionate team of self-proclaimed otaku and supported by noted Akihabara artists and a steadily growing fanbase, AAA promises to be the best source for all things otaku. If you’re just hearing about the Akiba Anime Art magazine, don’t worry, the Kickstarter campaign will end on October 13, so there’s still time to show your love for Akihabara and its thriving otaku culture.
Source: Kickstarter






Otaku TCG featuring kawaii androids reaches last days on Kickstarter
How are you supposed to wash a Japanese futon duvet at the laundromat?
Face lettuce appears in Japan, with the face of Death Note’s Light Yagami, but why?
Family Mart’s new Famima flagship in Tokyo has a hidden gem that most visitors miss
Studio Ghibli adds new Ponyo glassware to its anime lineup for summer
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Starbucks Japan releases a miniature display rack so you can create your very own store at home
Universal Studios Japan requiring consent form for adults-only horror attraction
Pokémon’s cozy city builder game inspires Cozy (Corner) cakes in Japan! [Photos]
Japanese Coo-Che becomes a viral sensation, and everyone wants a taste
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
99-year-old woman rescued while attempting to climb Mt. Fuji
Japanese convenience store releases Japanese convenience store-flavor fried chicken
Which country’s foreign tourists spend the most money per-person in Japan? Hint: Not the U..S. or China
Japan now has human refrigerators inspired by Japanese vending machines
Giant Evangelion Spear of Longinus to be installed at Japanese train station with Eva art trains
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】