
Following his tradition of the past few years, RocketNews24’s ace reporter and calendar model Mr. Sato dutifully lined up outside the Apple Store in Tokyo’s Shibuya neighborhood to wait for the January 2 release of the its 2015 lucky bag (luckily, his experience waiting outside wasn’t nearly as traumatic as the poor folks’ up in Sapporo). Although he was hoping to score a MacBook Air for the second year running, this year our man had his eye on another item as well–the Apple Store lucky bag-exclusive t-shirt.
Will Mr. Sato find the coveted t-shirt in his bag again this year? See his haul after the jump!
Last year, Mr. Sato opened up his Apple Store lucky bag to discover an unusual limited edition t-shirt, but was subsequently shocked by how–for lack of a better word–LAME it looked:
▼Seriously, whoever designed this must have been desperate for a new pair of pajamas or something…
On the other hand, scoring a MacBook Air at a fraction of the price was super exciting. So exciting, in fact, that Mr. Sato made a video of himself celebrating his new toy by dancing to AKB48’s “Koi Suru Fortine Cookie” right outside the Shibuya Apple Store and famous scramble intersection:
▼Featuring cameos by other Japanese RocketNews24 staff members, too!
Mr. Sato definitely hit the jackpot last year, but did his luck continue into 2015? At a cost of 36,000 yen (US$298.79), those lucky bags certainly don’t come cheap, so we seriously hope that he got something worthwhile.
Let’s see what he found in his Apple Store lucky bag this time around:
▼Item #1: iPod touch 16GB (20,800 yen/$172.64). Not a bad start.
▼Item #2: Apple TV (9,800 yen/$81.34)
▼Item #3: Powerbeats² wireless earphones (20,600 yen/$170.98). Nice.
▼Item #4: Mophie powerstation juice pack 4000mAh limited edition (8,800 yen/$73.04).
▼Item #5: Incase ICON slim pack limited edition (15,800 yen/$131.14).
▼Item #6: Unmarked iTunes gift card, a value of anywhere from 1,000-50,000 yen ($8.30-414.99).
There’s no way to know the monetary value of the iTunes gift card until you register the code with iTunes. If by chance you score the maximum possible value of 50,000 yen ($414.99), the value of your lucky bag could skyrocket to an impressive 76,800 yen ($637.42)!
Unfortunately Mr. Sato didn’t win a MacBook Air, iPad, iPad mini, or perhaps most disappointingly, another lame t-shirt this year. To recap, here are all of the goodies in Mr. Sato’s 2015 Apple Store lucky bag:
▼Apparently, staff gave out bottled water and sweets to the people waiting in front of the Shibuya Apple Store. People at other stores received hot coffee.
▼Mr. Sato’s numbered ticket card for entry into the store

▼A Shibuya-exclusive tag
Cheer up, Mr. Sato–you’ve got only 363 days left until your next chance!
Original article by Mr. Sato
Images © RocketNews24
[ Read in Japanese ]












This Apple store gave away 15 Macbook Airs, stacks of iPads and accessories in “lucky bags” this morning
2013 Lucky Bag Fail: “I waited in line for eight days and all I got was a stupid iPod nano…and a T-shirt”
Lucky Bag Roundup: Our reporters choose the best fukubukuro of 2015
Mr. Sato hunts for New Year’s lucky tablets in the wilderness of Akihabara
2013 Lucky Bag Fail Update: A Happy Ending! (Brought to you by Acer)
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Beautiful exclusive Totoro tenugui towel is a gift from Disney to Ghibli physical media buyers
Brand new Shinkansen bullet train unveiled in Japan… but it won’t carry passengers
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Sanrio eco-friendly plushies are here for the earth-conscious lovers of all things kawaii
Yakuza members arrested for building a road on mountain they don’t own
Giant Snorlax, other snoozing Pokémon appear in Yokohama for Pokémon Sleeping Faces Research [Pics]
If you love Pokémon and cats, you’ll love Japan’s cat Pokémon cat toys and feeding dishes[Photos]
Cup Noodle releases cold-water instant ramen in Japan, but can it really be made with just cold water?
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
Japanese convenience store releases Japanese convenience store-flavor fried chicken
Family Mart’s new Tokyo flagship convenience store doesn’t feel convenient, but is that a problem?
Starbucks Japan releases new Discovery Series collection celebrating local regions and traditions
Teen girl in Japan refuses to be victim, personally escorts train pervert to police for arrest
Cup Noodle unveils first-ever cold-water instant ramen in Japan
Is Japan’s tourism boom slowing down? Foreign visitor numbers fall for first time in five years
Evangelion beautifully reimagined as iconic classical Japanese folding screen art series [Photos]
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
【Lucky Bag Roundup 2017】Mr. Sato and his crew model 12 outfits from this year’s GAP fukubukuro
Contents of Starbucks Coffee’s 2015 lucky bag REVEALED!
Mr. Sato goes back to the junk shops of Akihabara, where the real lucky bag action is
【Lucky Bag Roundup 2018】Akihabara Junk Shop Lucky Bags: Now with less junk!
The Thanko lucky bag overfloweth with interesting products
Mr. Sato tries his luck with a lucky bag of mystery underwear
We buy a $45 Lucky Bag from posh chocolatiers Godiva so you don’t have to
Akihabara junk shop offers “Guaranteed iPad and other various items!!” lucky bag in 2022
We purchase a Starbucks Lucky Bag, makes us look at the big picture
【2016 Lucky Bag Roundup】Contents of McDonald’s 2016 lucky bags revealed!
Apple’s Lucky Bag Returns for 2012! We Are in for Some Massive Line-Ups Again
Mr. Sato meets a familiar friend in this electronics lucky bag from Akihabara 【Photos】
Mr. Sato gets his heart broken by a 2019 Akihabara Junk Shop Lucky Bag
We deliver 441 pounds of lucky bag prizes, and a cuddly friend, to one very lucky reader【Photos】
【2016 Lucky Bag Roundup】We buy a 3,000-yen, 5-kilo Lucky Bag of junk in Akihabara
Demon Slayer lucky bag from Akihabara slays us with awesome anime merch