
Japan’s love hotels, as the name implies, are all about the loving. Not only do these short-stay accommodations provide a welcome oasis of privacy for couples that want to express their physical affection for one another, they often have elaborately decorated themed rooms to help them get in the mood.
But while most visitors to a love hotel aim to spend as little time as possible with their clothes on, one group has found a way to enjoy them while staying completely dressed: cosplay fans who’ve discovered one love hotel that makes a great photo shoot location.
No matter how perfect your cosplay outfit may be, your own costume can really only do half the job of bringing your favorite anime to life. That’s because those fictional worlds are made up of environments as well as characters, and unless you’ve got a very unique living room, odds are you’re going to have to go to a photo studio with plenty of props for the full effect.
Time in a photo studio can be expensive, though, and if you live anywhere outside the major hotspots of the otaku subculture, finding one with the decorations you need can prove incredibly difficult. Cosplayers in Niigata City, though, have found a viable substitute in the form of the Keibajo Us love hotel.
From the outside, the seven-story hotel, located next to a horse track, might look pretty plain. Some of its older guestrooms are also pretty conservatively appointed.
Three years ago, though, the hotel underwent a partial renovation and decided to get a little more creative with some of its rooms, like Room 201.
Produced in cooperation with adult video producer and distributor Soft on Demand, this room was no doubt designed so that hotel guests could live out their naughty teacher/lusty student fantasies. Cosplayers, though, have also been using it to recreate scenes from their favorite schoolhouse anime series.
In aiming for authenticity, there’s even a school chime that sounds when you enter the room, and while they’re not seen in the picture, the room does include a Jacuzzi bath and futon sleeping mats, though its doubtful cosplayers have much need for either.
Soft on Demand was also involved in the design of this hospital room, which looks almost exactly like the real thing.
For more classical settings, there’s also room 211, styled after a traditional Japanese house, and thus a possible location for samurai epics.
Once the heroic swordsmen catch the villain, they could detain him in Room 206, an old-school Japanese prison.
Oddly enough, Keibajo Us even has a room based on “the image of Japan that foreigners have,” which it also admits incongruously has a dancing platform and disco ball.
▼ Wait, do people from overseas imagine conchs when they think of Japan?
A little more modern, but not too contemporary, is Room 207, which is designed to look like a typical Japanese home circa 1955.
Moving outside of the Japanese themes, the hotel touts that Room 210 will “make you feel like you’re in Mongolia.”
And finally, Room 205 seems like it could be a suitable choice for certain science fiction or cyberpunk cosplays.
▼ Although it also seems like it would be the least sexy/romantic for ordinary love hotel patrons, even with Keibajo Us boasting that “It feels like you’re in a man’s workplace.”
Aside the convenience of not having to dress the sets yourself, there’s another advantage to choosing the hotel for cosplay purposes: the cost. Like most love hotels, Keibajo Us offers discounted rates for non-overnight short stays (in Keibajo Us’ case four hours at some point between 6 a.m. and 2 a.m.) and long stays (the 12 hours between 6 a.m. and 6 p.m.).
For the rooms pictured here, short stays cost between 4,100 and 5,900 yen (US$33 and $47), and when broken down to the cost per hour, is much less than time in a photo studio. The price becomes even more attractive in the case of the 12-hour stays, which for the cosplay-friendly rooms run between 4,900 and 6,700 yen, meaning your photo session could be as cheap as 408 yen (US$3.25) an hour.
Oh, and for those of you who’re interested in love hotels for non-cosplay purposes, these rooms are also available for overnight stays (from 9 p.m. to 10 a.m.) at prices from 6,100 to 8,100 yen.
Hotel information
Keibajo Us / 競馬所 Us
Address: Niigata-ken, Niigata-shi, Kita-ku Kizaki 2592-1
新潟県新潟市北区木崎2592-1
Website
Source: J-Town Net via Jin
Top image: Keibajo Us
Insert image: Keibajo Us (1, 2, 3, 4, 5, 6, 7, 8, 9, 10)










Tokyo love hotel rents out over a dozen replicas of real-life schools’ schoolgirl uniforms
Tokyo-area love hotel’s sushi room allows you to consummate your relationship in a unique way
Are Japan’s love hotels secretly filming their guests? We ask a former employee
We stay at a downtown Shibuya capsule hotel and indulge in unlimited baths and sauna sessions
Japanese love hotel worker injured after two men run off without paying exorbitant bill
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Studio Ghibli releases new anime keychains that are like miniature figurines
Retro-style Evangelion T-shirts coming to Uniqlo sister brand GU[Photos]
Japan’s Mister Donut Japan tries its hand at Taiwanese-style street food donuts
Bandai cancels gacha/blind-buy system for anime cosmetics, will let fans choose what they buy
Only five branches of Japan’s beef bowl giant Matsuya serve milk shakes, but how do they taste?
Shinto shrine will bless your bike helmet and give you a sacred bike helmet stamp
Dorayaki from 89-year-old Japanese confectionery shop is one of the best sweets hidden in Tokyo
Tifa’s Final Fantasy VII bar is going to pop up in real-world Tokyo
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Brand-new Square Enix Cafe to open in Tokyo…and in Los Angeles too!
Japanese convenience store gives away free ice cream with creative ad at Shinjuku Station
Hello Kitty is now a transforming truck robot[Photos]
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Injuries on stairs in Tokyo highlight an overlooked design flaw
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Join Sharla on a Japan love hotel adventure!
Can a woman have a good time at a Japanese love hotel on her own? Our reporter investigates
Yakuza-themed love hotel rooms! Great for couples, friends, and business meetings, owners say
“It’s just like Disneyland!” Our Japanese reporter visits the love hotel where dreams are made
Abandoned love hotel in Japanese mountains becomes stage for horror escape game【Video】
Love hotel search engine hacked, user info possibly stolen in attack against romancers
Love Live! fan visits Mari’s room inside Awashima Hotel, finds anime details exist in real life!
Japanese hot spring inn lets you spend night for under US$1 if you do something special in return
Four of the best Tokyo budget hotels we stayed in this year
Stay in a Japanese hotel room…with a train inside it!
The differences between French and Japanese love hotels can be downright frightening
Stay in a hotel in Japan where you can see a UFO
Hen na Hotel Haneda: What it’s really like to stay at Tokyo’s “Weird Hotel” with dinosaur robots
Step back in time with Japanese-themed rooms at rare vintage love hotel in Osaka【Video】
Smallest hotel room in Tokyo? This cheap stay for two will turn friends into lovers