
“From birth to death, a woman must never forget to display fondness and affection … a woman will surely experience a life of sorrow without it.”
We tend to picture the late 1800s and early 1900s as eras of especially stuffy social etiquette and dress – men walking around blowing out their prodigious mustaches and harumphing at the sight of exposed shoulders, women treated as mere set-pieces and everybody generally just being incredibly boring and susceptible to typhoid or what-have-you.
In reality, though, the era was an exciting one of rapidly advancing technology and an increasing interest in fashion and other leisure activities that people of earlier time periods were too busy trying not to die prematurely to really bother with. This was especially true in Meiji Japan, where the bourgeoisie focused significant time and energy on fashion and decorum, the arts and education.
And now, thanks to the National Diet Library releasing a digitized copy of a circa-1907 women’s book, we’ve got a glimpse of just what the era’s people – specifically women – found important. Behold: the Meiji Shojo Setsuyou.
The print mostly features dense, text-only articles that range from history lessons to etiquette tips, but interestingly, it also came with a bunch of full-color illustrations depicting musical instruments and cooking utensils of the time – the implication being these were essential items for Meiji women to familiarize themselves with – flags, insignia and various regalia from Japanese and other countries, as well as the latest seasonal fashions. Additionally, there’s a beautifully illustrated page dedicated to suggested hairstyles, with names like “The English Bun,” and “The Marguerite.”
Otherwise, the print reads like a textbook on being a proper lady in the Meiji era, many elements of which, as you can imagine, have not aged particularly well, such as a passage that reads, approximately:
“From birth to death, a woman must never forget to display fondness and affection. It could be said that love [for a man] is a woman’s destiny, and regardless of talent and education, a woman will surely experience a life of sorrow without it.”
We imagine it’s a pretty dry read even if you do understand Japanese, but the National Diet Library, in their kindness, has published the entire thing for viewing in digital form right here.
And, if you were wondering, no, there appears to be no mention on which member of SMAP – who are clearly ageless vampires and were certainly alive during the era – was dreamiest. Perhaps there’s a revised edition floating around somewhere…
Source: japaaan.com
Images: National Diet Library






Why do kids in Japan use those large leathery “randoseru” school bags?
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s adorable pudding chick becomes a transit card mascot
Pikachu cakes and other adorable Pokémon 30th anniversary food coming to Tokyo luxury hotel
Sushi Pizza surprises diners in one of the best food destinations in Japan
Gigantic gacha machine appears in Tokyo department store for capsule toy celebration
Starbucks Japan releases a new limited-edition Frappuccino inspired by espresso affogato
The Japan Burger Championship 2026 in Yokohama next month is the ultimate battle of the beef
133-year-old Japanese company’s cookies go beyond matcha with dashi and shichimi flavors
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Mr. Sato takes a walk on Tokyo’s American-style street to get some American/Japanese ice cream
Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Gundam teams up with 300-year-old daruma maker for wood-carved anime mecha figures[Photos]
Japan’s instant ramen snack theme park features an athletic course even adults can enjoy
Pizza Hut Japan’s drinkable curry pizza is here – Is it all we dreamed it would be?[Taste test]
Krispy Kreme releases new limited-edition fox doughnuts at only four stores in Japan
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Two new Sailor Moon art manhole covers are coming to Usagi’s real-world Tokyo neighborhood
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Studio Ghibli releases new anime keychains that are like miniature figurines
Japan has a new cute and clever sunblock for cat lovers
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]