
Each breathtaking dessert contains a naturally blooming cherry blossom, preserved at its most beautiful moment.
With the recent release of this year’s sakura forecast, we’re excited about the cherry blossoms returning to Japan. But you know what? We’re equally excited about the return of one of the most beautiful desserts the country has ever produced.
Akita Prefecture confectioner Eitaro started making sweets in 1883, when Japan was still ruled a shogun, and the company continues to imbue its creations with deeply traditional cultural connections. The country’s favorite flower is the star ingredient of its Sakura Jelly, which just this month has returned from hiatus and is being offered for sale again.
Though Akita is located in Japan’s northeastern Tohoku region, Eitaro gets its sakura petals from Kanagawa Prefecture, Tokyo’s direct neighbor to the south. Only blossoms that have naturally opened are selected, which are then treated with salt and seasoned with honey as they’re added to half-sphere of gelatin flavored with a hint of sakura liqueur.
The result resembles the starry sky gelatin and mizu shigen mochi water cake we tried before, but with an air of springtime sweetness from its delicate pink color and the way it seems to have perfectly frozen in time the moment when the cherry blossom fully opens itself for the world to see.
▼ Large-quantity boxes keep the sakura motif going with individual wrappings that further bring to mind the flowers’ petals.
But with sakura virtually synonymous with spring in Japan, why is Eitaro is choosing to release the Sakura Jelly in January? The reason lies in the product’s full name: Sakura Saku Sakura Jelly. While “sakura saku” literally translates as “cherry blossoms bloom,” the phrase is also used as a metaphor for auspicious or heartfelt dreams coming true. With students across Japan getting ready to take their entrance exams in the coming weeks, Eitaro recommends giving Sakura Gelatins as a present to a young test-taker, as a combination treat and good-luck charm (apparently the sakura liqueur quantity is small enough that the desserts aren’t so alcoholic as to be for adults only).
If a trip all the way up to Akita to buy some doesn’t fit into your schedule, fear not. Eitaro is also taking orders for the beautiful desserts through its online shop here, with individual pieces priced at a mere 300 yen (US$2.65), and since the Sakura Jelly will keep for 90 days at room temperature, travelers can even buy them as souvenirs so that they can make the cherry blossoms bloom in their mouths once they’re back home.
Sources: Eitaro via Japaaan, @Press
Top image: @Press
Insert images: Eitaro, @Press, Eitaro (2)
Follow Casey on Twitter as sakura desserts and matcha desserts battle for control of his soul





Sakura jellies containing whole cherry blossoms take the market by storm in Japan
Updated cherry blossom forecast has sakura reaching full bloom earlier than usual
Sakura Frappuccino arrives at Starbucks Japan with a slew of cherry blossom treats
Speedy sakura?!? Revised cherry blossom forecast for Japan says flowers will bloom early this year
Sakura season officially begins in Tokyo as cherry blossoms bloom at Yasukuni Shrine
Uniqlo Ukiyo-e Blue T-shirts: A cool-hued reinterpretation of some of Japan’s greatest paintings
Even Japanese people are frightened by the concealed anger in Kyoto compliment foreigner received
What’s in a Lawson fukubukuro lucky bag?
China’s don’t-go-to-Japan warning seems to be affecting Osaka’s Namba and Dotonbori neighborhoods
A whole slew of Totoro Christmas cakes are on their way to make the season extra merry【Photos】
Real-world Pokémon Koraidon motorcycle makes its first run in Japan【Video】
Japanese company selling bear-proof automatic doors
Ghibli background artist Naohisa Inoue’s painting technique is out of this world
Japanese high schooler fails driver’s license test 20 times, tries to hire someone else to take it for him
Hen na Hotel Haneda: What it’s really like to stay at Tokyo’s “Weird Hotel” with dinosaur robots
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Japan considering raising international traveler departure tax even more than previously reported
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Shibuya’s Don Quijote?
Is China’s don’t-go-to-Japan warning affecting tourist crowd sizes in Nara?
Studio Ghibli stamps lift your spirits with motivational phrases from Totoro
Japanese town suing resident for being a jerk
Is Kyoto less crowded with tourists after China’s don’t-go-to-Japan warning?【Photos】
You can now buy a Japanese train station clock in Japan
Japanese police attempting to clamp down on “zombie cigarettes”
Starbucks Japan unveils new Christmas goods and a rhinestone tumbler that costs 19,500 yen
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Japanese train company is letting fans buy its actual ticket gates for their homes
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
The 10 best day trips from downtown Tokyo【Survey】
Naturally brown-haired Osaka student sues government for forcing her to dye her hair black
Japanese government considering tripling departure taxes to combat overtourism
Unique inclined elevator in Japan leads to a town that inspired Studio Ghibli’s Spirited Away
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast moves up blooming date, predicts sakura season start for Ueno Park
Beautiful cherry blossom-shaped Japanese pencils have a special surprise when sharpened
Starbucks Japan adding crunchy blooming sakura topping option to all Frappuccinos this spring
Starbucks Japan’s new sakura donuts look so good it’s like cherry blossom season is already here
Sakura begin to bloom in Japan as early cherry blossom season forecast for 2020
Beyond sakura: How to tell a cherry blossom from a plum or peach flower
These beautiful Japanese cherry blossoms are actually beautiful Japanese marshmallows!
Lindt Japan keeps the sakura sweets coming with new cherry blossom dessert drink, macarons
The not-so-fleeting beauty of the cherry blossoms: An alternate perspective
Cherry blossom forecast 2021 released! Sakura set to bloom early in Tokyo again this year
Sakura season officially starts in Tokyo as cherry blossoms begin blooming in the capital
Starbucks Japan unveils new Sakura Frappuccino for cherry blossom season 2019
Cute cats and sakura cherry blossoms meet for a deliciously sweet collaboration
Starbucks Japan unveils first sakura drink for cherry blossom season 2021
Starbucks Japan unveils first sakura drink for cherry blossom season 2024
Leave a Reply