
You don’t need to bring any money as long as you remember to bring a buddy.
Japan has a lot of different types of vending machines, but the one thing they have in common, of course, is that they all vend. But while the idea of selling something is right there in the name, beverage maker Suntory has created a new vending machine that isn’t interested in taking your money and will give you drinks for free!
The catch, though, is that it’ll only give you a freebie if you and a coworker grab a drink together.
Suntory calls it the Shacho no Ogori Jihanki, or “Company President’s Treat Vending Machine.” For the most part, it looks like any other Japanese vending machine, except that in the center of the unit are a pair of card readers.
If you and a coworker both place your employee ID cards on the panels at the same time, you’re each cleared to select a beverage of your choice from the machine, without spending a single yen. As hinted at in the machine’s name, it’s the employees’ boss/company that pays for the drinks.
So why does Suntory think bosses will be willing to foot the bill while their employees wet their whistles? Because Japan has always been big on the idea that incidental communication between coworkers makes for a happier, more productive workplace. Ostensibly, all the after-work drinking parties, company trips, and other group activities are meant to provide ample opportunities for free-form conversation and chitchat, which then help coworkers better understand and support one another once they’re back at work.
Suntory hopes that the President’s Vending Machine will be another avenue for communication between coworkers. “Ideas are solutions are sometimes born out of small talk, and we hope that this will be a way to facilitate that and create better workplaces and work teams,” says Shin Mori, Suntory’s project head for the new machine.
▼ The President’s Vending Machine in action
A potential flaw in the plan is that for some more introverted individuals, or those who simply don’t get along with their coworkers, a solo trip to the vending machine is a treasured moment of quiet solitary serenity, since going to buy a drink is one of the more readily accepted justifications for stepping away from your work desk in the middle of your shift. Thankfully for them, the President’s Vending Machine can still be used like a normal vending machine by anyone willing to pay for their own drink. The company can also choose to set limits on the times of day during which free drinks are available to pairs, or on the maximum number of free drinks that can be claimed.
The first President’s Vending Machine has already been installed at the offices of office supply company Kokuyo, and depending on the response we might see more of them appearing in the months to come.
Source: PR Times via Livedoor News/Nitele News 24 via Golden Times
Images: YouTube/サントリー公式チャンネル (SUNTORY)
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!




Company president motivates employees via vending machine with personalised messages
Tokyo has a new vending machine where everything inside is free【Photos】
Japanese drinks company attaches free “rental umbrellas” to its vending machines in Osaka
Send a free drink to a friend with Japan’s newest coinless vending machines【Video】
Japanese vending machine find introduces us to a new drink you can’t get anywhere else
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
Sleep at Hoshinoya Nara Prison, one of the most unique hotels in Japan
Japan’s Mocchurin donuts declared too popular to exist by creator Mister Donut, will disappear soon
Japan’s new pettably fuzzy cat-shaped earbud chargers meow to let you know their status[Video]
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Studio Ghibli mini towels add anime flair to a Japanese cultural tradition
Studio Ghibli combines anime and craftsmanship in new Totoro and Jiji Gobelin tapestry bags
Why you shouldn’t feel guilty about using manga for studying and the top series for learning
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Japanese man’s gross conveyor belt sushi social media prank video gets him a 500,000-yen fine
Starbucks Japan creates special drink bottle bags, adorable stickers for all 47 prefectures[Pics]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Cat paw button vending machine debuts in Japan to celebrate Cat Day
Suntory has clear, no-alcohol, plastic-bottled beer so you can drink at work without being judged
Japan’s first beef bowl vending machine goes into service in Tokyo
Drink vending machines disappearing in Japan as number drops to lowest in 30 years
The cold getting to you? Have a warm drink — from a vending machine!
For those who want it thick – Japanese vending machine allows you to choose drink thickness
Japanese vending machines will now let your buy things using your face
Vending machine for cat treats installed in Osaka, and it meows at you!【Video】
DyDo is offering Japan’s first “reverse” vending machine of drinks for a very limited time
Japanese vending machines loan out free, recycled umbrellas during the country’s stormy summer
How well do you know your Japanese vending machines?【Quiz】
Unusual vending machine in Akihabara sells drinks you won’t find anywhere else in Tokyo
We try fresh orange juice squeezed for us by a vending machine in Saitama【Taste test】
Are blank vending machines the future in Japan?