“Pepsi Ghost” brings a mysterious new flavor for Halloween in Japan

Among brands who like to get adventurous with the flavors in Japan such as Kit Kat or Häagen- Dazs, Pepsi is certainly one of the most prolific. Past Pepsi flavors have included cucumber, strawberry milk, and salty watermelon.

This time, everyone’s favorite alternative to Coke has unleashed a new flavor called Pepsi Ghost, especially for the Halloween season. They’ve really outdone themselves too, because for this limited-edition outing the special flavor is unknown.

So unknown, in fact, that even after drinking about a litre of the stuff I still can’t quite put my finger on it.

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