In the past few months the Japanese word mottainai, which conveys a sense of regret over waste, has begun to spread into the Western world, and the concept of mottainai can be seen most clearly in every bowl of rice.
waste
As a child, did your parents ever try to get you to finish everything on your plate by telling you how there are starving children in the world who aren’t lucky enough to have the luxury of a decent meal? As a kid, it probably just seemed like an unfair guilt-trip, but as adults hopefully we have all now realized the truth behind those words and the importance of not being wasteful.
A particular Swiss hotel has taken similar tactics to curb the wastefulness of its guests at the breakfast buffet, after shameful amounts of food have been left partially or wholly uneaten and then thrown away. But the hotel took it a step further by including shocking photos to help drive the message home.
Is Japan’s recycling system the most complicated in the world? It sure feels like it sometimes. Household waste must of course be separated into burnable and non-burnable, but after that there’s a dizzying array of recycling categories to break your non-burnables into. Since Japan is a relatively small country without masses of land to use for burying waste, the vast majority of waste used to be incinerated. However, with increasing ecological awareness in the 1990s came new legislation to minimise the amount of waste being burnt, and promote recycling.
Public awareness of the need to recycle is high, but the system can be baffling for new foreign residents. The problem lies not only in the array of recycling categories, but also in the apparent overlap between them: the grey areas. Is an empty pizza box considered recycled paper? Or is it burnable? Paper packages? “Other”? And if a bottle is made of a different type of plastic to the standard PET, is still a “pet bottle”, or is it just “plastic”?
Today we bring you six reasons to learn what goes in what box, and a few hints for getting it right along the way.



Starbucks Japan releases new drinkware and goods for Valentine’s Day
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7-Eleven Japan starts new temporary luggage storage service in over 300 branches
We try an unusual buffet of dishes made from wild game at a roadside stop in Chiba
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
Immersive ukiyoe exhibition in Osaka adds some scented flair
Domino’s erupts with a 1kg Cheese Volcano in Japan
10 times to avoid traveling in Japan in 2026
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
We try an unusual buffet of dishes made from wild game at a roadside stop in Chiba
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
Immersive ukiyoe exhibition in Osaka adds some scented flair
Domino’s erupts with a 1kg Cheese Volcano in Japan
Smell-o-Vision for the Digital Age: Japan Develops USB “Micro Aroma Shooter”
Is this the most relaxing Starbucks in Japan?
Eating Japanese katsudon once served in police interrogation rooms
Hokkaido has an Ice Festival that’s less famous than the Snow one, but beautiful in its own way
Niigata student tricks woman out of 100,000 yen and two pairs of dirty underwear
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Fewer ramen restaurants declare bankruptcy in Japan for first time in several years