
Google’s self-driving cars have gone from being a quizzical project that only the geekiest of geeks cared about to a very real possible future. Of course, Google isn’t the only company making forays into automated transportation, so it’s hardly a surprise that Japanese companies are also working on such technology.
But where Google’s self-driving cars basically look like tiny adorable bugs, Japan’s Robot Taxi is looking to solve the various transportation issues facing Japan—both urban and rural—with one magic bullet. Will they be successful? We have no idea, but this touching commercial will definitely have you rooting for them!
Japan has never been shy about adopting robots or robotic technology, and that’s definitely one of the aspects of the country that has inspired people from William Gibson to some of your lowly RocketNews24 writers. Still, self-driving cars seem like they’re a few massive leaps ahead of the technology in something like SoftBank’s Sarcastic robot, Pepper.
▼ Sleeker than Google’s cars with none of the backtalk of HAL!
But that’s not stopping Robot Taxi from trying! In addition to unveiling one of their vehicles (pictured above) at ZMP Forum this August, they’ve released a commercial online this month showing just how their technology can help people living in areas facing severe depopulation.
▼ Right in the feels, Robot Taxi. Right in the feels.
So, aside from making us misty eyed, what is Robot Taxi trying to do? In the simplest terms, they’re trying to make commuting easier and more fun. Their goals are basically all the futuristic things you’ve imagined self-driving cars doing—going to pick riders up automatically, whisking people to their destination as quickly as possible, letting them sit back and relax without having to worry about the road. One significant characteristic of the taxis will be seeing them running around without anyone in the driver’s seat. Whether or not that’s actually a good idea, we’re not sure, but the company does say they want to make it so you can hail a taxi with your phone and it will come get you wherever you are.
One of their main visions for the service is helping elderly people or those who can’t drive themselves, particularly in areas where bus and train service has been discontinued or severely cut back. They’re also hoping Robot Taxis will make it easier for people from overseas to get around in Japan—which is probably why they’re hoping to have all this up and running by 2020, when the Olympic Games will be held in Tokyo.
▼ Anticipated timeline
Of course, this is all pretty tricky stuff, so we won’t hold it against them if it’s not actually possible to hail a robot taxi by the time the opening ceremony is held in 2020.
But if they can pull it off? Well, that would be worth braving the Olympic crowds for on its own! And it looks like road testing of the taxis will begin next year in “Robot Town” Sagami in Kanagawa Prefecture, where a variety of automated technologies are undergoing testing now, including robots that inspect infrastructure such as bridges, and others that help elderly people around their homes by themselves.
The future sure is exciting, isn’t it?
Sources: Robot Taxi, Kanagawa Prefectural Government, YouTube/RobotTaxi Channel via ITMedia
Images: Robot Taxi, YouTube/RobotTaxi Channel





GM, Cruise, and Honda aim to start self-driving taxi service in Tokyo by 2026
Nissan rolls closer to self-driving cars, but is the world ready?
Yamaha shows off Motobot, the motorcycle-driving robot created to surpass us, at Tokyo Motor Show
Self-driving delivery cars to be used in Japan next year for online shopping
New self-driving buses testing across Japan let you pay with your face
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
What did Shibuya really look like after the crowds on New Year’s Day?
Cup Noodle tries an authentic Jiro-style ramen, but something’s not quite right
The entire Pokémon Red and Blue Kanto region map, built as a 3-D diorama, looks amazing【Photos】
What’s inside the McDonald’s Japan fukubukuro lucky bag for 2026?
KFC Japan unveils the Sweet Potato Pie for Halloween
Uniqlo Ukiyo-e Blue T-shirts: A cool-hued reinterpretation of some of Japan’s greatest paintings
Beautiful Taiwanese flight attendants are a hit with passengers on EVA Air
Kura Sushi adds new cake party train to conveyor belts at select restaurants
Sanrio brings some smiles to Evangelion with new collaboration merch line【Photos】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Hayao Miyazaki says Happy New Year to Studio Ghibli fans with new art for Year of the Horse
7 great places to see Mt. Fuji from without having to climb it
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Japan’s oldest largetooth sawfish in captivity back on display in Mie Prefecture
Cyberpunk anime meets traditional culture in Ghost in the Shell gold leaf Japanese changing screens
The best Starbucks Japan Frappuccinos we want to drink again in 2026
We revisited Sweets Paradise after a decade to see if Japan’s dessert buffet still delivers
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Japan now has a transforming giant robot/car that two full-sized adults can ride in【Video】
Bad at Reverse Parking? Would a Back Seat that Vanishes at the Touch of a Button Help?
Robot omelet chef is kinda neat, but won’t be taking over the world any time soon, netizens say
Robot matchmaking party in Japan has couples sit silently, techno cupids make small talk for them
Kyoto massage parlor would like to offer you a head rub on a self-driving tatami reed floor【Vid】
Japanese company builds giant robot you could be piloting right now
Leave a Reply