This beautiful confection with an equally beautiful name is captivating internet users across Japan!
But what exactly are these colorful disc-shaped creations? They’re a treat produced by Confectionery Tsuchiya (Okashi Tsuchiya), a traditional Japanese confection maker based in Gifu Prefecture in Central Japan with a 250-year history, and they’ve given the sweet an aptly elegant name — the “Color of Water (Mizu no Iro)”.
The eye-catching confection is made from a Japanese sweet called hoshi-kingyoku, which is created by boiling agar and sugar thoroughly enough to achieve a substantially high sugar content and then solidifying the mixture. The folks at Tsuchiya have further added their own touch to this sugary item by flattening it as thinly as possible, and adding various herbal flavors to it.
The delicate and bright colors are breathtaking, aren’t they? Each of the colors come in a different flavor: hibiscus and rose hip for red, orange peel for orange, camomile for yellow, spearmint for green and butterfly pea for blue.
As colorful as these are, you may think that “Color of Water” is an unusual name for the confection, as water is typically considered colorless. According to the description on their website, the creators of the sweet wanted to convey how water can take on different colors as different scenery and seasons are reflected in it.
And not only are the sweets striking to look at, they’re sure to make for a special gift, as each piece of the confection is made by hand, meaning that no two pieces are the same shape. The sweet is also strictly made to order and available only for pick up at one of the seven Tsuchiya shops in the Gifu area, as they are quite time-consuming to produce and extremely delicate, making them unsuitable for shipping. It seems like there is currently a 10 day wait to receive your order of the confection.
Not surprisingly, when the Color of Water was introduced on TV earlier this month, it quickly attracted considerable attention, prompting many comments by Japanese Twitter users such as “They’re too beautiful!” and “I wonder what they taste like.”
https://twitter.com/konekobanri1/status/719702984133713920今名古屋ローカルのTVで、岐阜県大垣市の和菓子屋さんをピックアップしてました。知ってても手にしたことのない和菓子「みずのいろ」を取り上げてましたので、ちょっとご紹介。通販してませんし要予約なんですけどね。 pic.twitter.com/iKA2WUQSZI
— SEABAT (@seabat707) April 12, 2016
The Color of Water is available in a box of 10 pieces for 1,080 yen (US$9.92). If you’re going to be in Gifu Prefecture, this could be a rare treat that is a feast not just for your taste buds but for your eyes as well!
Source: Okashi Tsuchiya, Facebook/ Okashi Tsuchiya

Studio Ghibli unveils new Rollbahn notebook in honour of Howl’s Moving Castle
New cherry blossom party picnic essential: This super-handy folding cardboard table
10 awesome Tokyo cherry blossom festivals and experiences for this year’s sakura season
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
Ghibli Catbus keychain with rotating destination marker will make Totoro fans’ heads spin【Photos】
Studio Ghibli unveils new Rollbahn notebook in honour of Howl’s Moving Castle
New cherry blossom party picnic essential: This super-handy folding cardboard table
10 awesome Tokyo cherry blossom festivals and experiences for this year’s sakura season
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
Ghibli Catbus keychain with rotating destination marker will make Totoro fans’ heads spin【Photos】
We asked our Japanese team of writers how they deal with seasonal allergies in Japan
Godiva now makes tofu in Japan, and sakura chocolate tofu too![Taste test]
Onitsuka Tiger now sells Shinkansen sneakers that cost more than a trip on the bullet train
Japan’s craziest burger chain takes menchi katsu to new extreme levels
Mister Donut wows matcha lovers in Japan with new Dora Matcha doughnuts
Train station platform ramen store closes its doors on half a century of history in Tokyo
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
The next time you’re feeling stressed out, you could relax on a Pokémon Psyduck chair from Japan
Tokyo government organizes food truck event to clear out delinquent/homeless teen gathering area
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
When will the cherry blossoms reach full bloom in Japan this year?[Forecast]
7-Eleven Japan’s giant fried chicken skewer would be too big to eat, so it’s really for cuddling
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
We asked our Japanese team of writers how they deal with seasonal allergies in Japan
Godiva now makes tofu in Japan, and sakura chocolate tofu too![Taste test]
Onitsuka Tiger now sells Shinkansen sneakers that cost more than a trip on the bullet train
Japan’s craziest burger chain takes menchi katsu to new extreme levels
Mister Donut wows matcha lovers in Japan with new Dora Matcha doughnuts
Haunted hospital near Mt Fuji re-opens after renovation at Fuji-Q Highland, and it’s terrifying
Old Japanese man fends off bear attack with his impressive karate skills
Stunning central Japan wisteria festival is like a purple fantasy straight out of a Ghibli movie
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Three things you should eat at Mister Donut right now, according to staff who work there
Bellissimo! JoJo’s Bizarre Adventure meets Bulgari in stunning Japan-exclusive collection【Pics】
Japan’s Mos Burger discontinues old teriyaki burger and rolls out new recipe, but is it as good?
Super Mario teams up with JR Kyushu for the perfect power-up steamed bun snack