
Now you can enjoy the beauty of a high-speed rail journey through Japan with this collection of exclusive picture-perfect cans.
Established in 1899, Japanese brewing and distilling company Suntory is known for its whisky and beers, and one if its best-selling brews is “The Premium Malt’s”, a German Pilsener style beer brewed in Osaka. Having won the Grand Gold Medal in the beer category of the Monde Selection awards for three consecutive years, in 2005, 2006 and 2007, the brand has proven itself in terms of flavour, and now they’re set to impress us with some exclusive packaging as well.
▼ The new range of limited-edition cans feature 15 Shinkansen bullet trains from around the country .
In addition to showcasing the different Shinkansen models that run on the nation’s extensive high-speed rail networks, the cans will also feature well-known landscapes and tourist spots that can be found on each train’s local route.
▼ Below, left to right: The Hokkaido Shinkansen (“Hayabusa” H5 Series) is accompanied by a night view of Hakodate, one of Japan’s three great night views; the Akita Shinkansen (“Komachi” E6 Series) features Japan’s deepest lake, Lake Tazawa; the Yamagata Shinkansen (“Tsubasa E3 Series) shows off the stunning Ginzan Onsen town; and the Jōetsu Shinkansen (“Max” E4 Series) runs past Mount Hakkai, one of the three great mountains of Echigo, which is the old name for the area of Niigata Prefecture.
▼ Below, left to right: The Hokuriku Shinkansen (“Asama” E2 Series) shows the scenery around Asamayama in Nagano Prefecture; the Hokuriku Shinkansen (“Kagayaki” E7 Series) displays the beauty of Kenroku-en in Ishikawa Prefecture, one of the three most beautiful gardens in Japan; the Tokaido-Sanyo Shinkansen (“Nozomi”/”Hikari”/”Kodama” N700 A Series) runs by world-famous Mount Fuji; and the Tokaido-Sanyo Shinkansen (“Nozomi”/”Hikari”/”Kodama” 700 Series) shows Yasaka Pagoda, the last remaining building from Hokanji Temple, and one of the most impressive landmarks in Kyoto’s Higashiyama District.
▼ Below, left to right: The Sanyō Shinkansen (“Hikari Rail Star” 700 Series) is pictured alongside the country’s most spectacular castle, Himeji Castle; the Sanyō Shinkansen (“Kodama” 500 Series) is shown with the famous red torii gate at Itsukushima Shrine; the Sanyō-Kyushu Shinkansen (“Mizuho”/”Sakura” Series N700); and the Kyushu Shinkansen (“Tsubame” Shin-800 Series) can be seen with Nabegataki Falls in the background.
The 350-millilitre (11.8-ounce) cans will be sold in exclusive dozen-packs around the country from 19 July. While the price point is unspecified, online retailer Bravo Ten at Rakuten plans to sell the boxes for 2,892 yen (US$26.03), plus postage.
In addition to the 12-packs, Suntory will be releasing a number of special four-piece sets, available exclusively from convenience stores around the country from 26 July. Containing four 330-millilitre cans, the designs featured will be: The Hokkaido Shinkansen (“Hayabusa” H5 Series) which also appears in the dozen set; the “0 Series” Tokaido-Sanyo Shinkansen and the rarely sighted “East i E926” and “Doctor Yellow” 923 model trains, which inspect the conditions of the track and overhead lines while travelling at full speed, using special on-board equipment.
Source, Images: Suntory






How to order snacks on a Shinkansen bullet train in Japan
Nozomi Shinkansen bullet train abolishes low-priced unreserved tickets during peak travel seasons
Japan’s Shinkansen bullet train will start offering wider seats, but will charge more for them too
Shinkansen bullet trains adding semi-private booths on most popular travel route【Pics】
Tokaido Shinkansen removing smoking rooms, going entirely smoke-free
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Chinese government’s don’t-go-to-Japan warning has heartwarming non-effect on Yokohama Chinatown
Japan considering raising international traveler departure tax even more than previously reported
Japan’s EF English Proficiency Index rank drops for 11th straight year, hits lowest ever
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Popular Japanese ramen restaurant Ichiran’s lucky bags are great value for money
KFC Japan opens a Christmas restaurant in Tokyo…but why???
Can our writers’ taste buds pick out the luxury kamaboko fish cake from these two?
Anna Sui’s new manga accessory collection includes anime eye pouches and torso bags
You can now buy a Japanese train station clock in Japan
Japanese train company is letting fans buy its actual ticket gates for their homes
Yoshinoya adds first-ever chain-wide ramen with new beef and pork-broth noodle hot pot meals
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Shibuya’s Don Quijote?
Is China’s don’t-go-to-Japan warning affecting tourist crowd sizes in Nara?
Studio Ghibli stamps lift your spirits with motivational phrases from Totoro
New fish discovered and named “Vanderhorstia supersaiyan” for obvious reasons
Japanese town suing resident for being a jerk
Starbucks Japan unveils new Christmas goods and a rhinestone tumbler that costs 19,500 yen
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Unique inclined elevator in Japan leads to a town that inspired Studio Ghibli’s Spirited Away
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
The 10 best day trips from downtown Tokyo【Survey】
Naturally brown-haired Osaka student sues government for forcing her to dye her hair black
Tokyo hotel lets you make your stay a Sanrio one with special My Melody and Kuromi rooms【Pics】
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
J-pop mega star Ado reveals she’s been living in the U.S., may not understand language acquisition
Stranded passengers on Shinkansen bullet train served out-of-date bread during typhoon
Lotteria serves up Shinkansen H5 Series Set to mark inaugural bullet train service to Hokkaido
Evangelion Shinkansen service takes off on November 7 with life-sized Eva cockpit on board
New Shinkansen bullet train design revealed for Nagasaki extension
Tourists can (finally) make shinkansen reservations from overseas with new app
You can now buy Shinkansen first-class oshibori moist towelettes online, no ticket required
Hello Kitty Shinkansen Cafe: A delicious stop on the most kawaii bullet train in Japan
One Piece Shinkansen bullet trains set to speed to adventure in Japan
Shinkansen to permanently reduce number of inexpensive non-reserved seats on Nozomi trains
Hello Kitty Shinkansen bullet train to debut in Japan this summer
$2.34!? Cheapest bullet-train ride in Japan lasts 3 minutes, but memories are forever【Photos】
Tokaido Shinkansen ending in-train food/drink sales for all non-first-class-passenger cars
New Shinkansen luggage rules start today, set to make travel more expensive and less convenient
Foreign tourists on Shinkansen bullet train break suitcase etiquette, angering local passengers
Japan Rail now accepting suggestions for how to use a car on the Nozomi bullet train in March 2022
Leave a Reply