In fact, Tottori’s governor officially encourages you to venture into the sand to catch ’em all.
At a press conference on July 25th, Tottori Prefectural Governor Shinji Hirai announced that Tottori’s iconic sand dunes were thereby designated a “Pokémon Go Sunaho Game Liberated Zone” (Sunaho is a pun on suna [sand] and sumaho, the Japanese abbreviation for “smartphone”). This official announcement is part of a campaign to draw more tourists to the dunes, where they can play in the sand without fear of becoming distracted and accidentally walking into traffic or other dangerous situations like in the city. As Hirai noted in his speech, “The Tottori sand dunes are vast and you can safely enjoy the game there. We’d be thrilled if you chose Tottori as your summer vacation destination.”
▼ Hirai even snapped a picture with a wild Paras he found in the dunes.
ポケモンGOの人気を観光客誘致につなげようと、平井伸治知事は鳥取砂丘を「スナホ・ゲーム解放区」とすることを宣言。「鳥取砂丘は広大で安全にゲームを楽しめる。夏休みの旅の目的地としてもらいたい」と述べた。
— 無外流の狼 (@miburou3) July 25, 2016
※逆転の発想。さすが名知事 pic.twitter.com/dIhj3VecmT
Despite the lack of any potential urban dangers, Hirai does stress three golden rules for anyone playing Pokémon Go in the sand dunes:
1. Be careful of heat stroke and of injuring yourself
2. Do not disturb others or any natural life you find in the dunes
3. Make sure to enjoy not only the game, but the natural scenery, too!
Interestingly, Japanese net users’ reactions to the announcement tended to be on the cynical side, citing the lack of shade in the dunes and no particular draws that the game play offers in Tottori:
“I’d only care if there are some hard-to-get Pokémon there.”
“They should provide us with free wi-fi and charging stations.”
“Welcome to the scorching sand dunes.”
“Are there many Pokéstops in the dunes?”
Thanks to an Ingress user, we actually have an answer to that last question:
▼ Why yes, there are actually tons of them!
真偽は知らないけどポケストップはこうなってるらしいです。 pic.twitter.com/Q9eBoLOsQq
— 縄文ぞんび@無職 (@JomonZombie) July 25, 2016
So if you can take the heat, why not hit the sandy slopes this summer and complete your Pokédex at the same time!
Sources: NHK News via My Game News Flash
Top image: Twitter/@miburou4

Local souvenir tip: our brains are scrambled after finding eggs cooked in the Tottori sand dunes
We try Starbucks Japan’s new sand dunes Frappuccino in Tottori
Both forms of Sandshrew Pokémon to serve as Tottori’s prefectural ambassador
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Starbucks Japan releases new popcorn Frappuccino at one special location
Man arrested for violating Japan’s anti-dueling law in downtown Tokyo
Bamboo trees vandalized near Kyoto’s Fushimi Inari shrine, foreign graffiti prevalent
Studio Ghibli’s kodama ready to leave the Princess Mononoke forest as a squeezable keychain【Pics】
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
7 great places to see Mt. Fuji from without having to climb it
Young Japanese adults show lowest dating experience level yet in annual survey
Japanese restaurant posts nine steps for how you should eat their noodles, but you only need one
10 times to avoid traveling in Japan in 2026
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Leave a Reply