
Korean and Chinese netizens demand apologies from the company for tweeting about the controversial shrine.
Yasukuni Shrine is one of Tokyo’s most beautiful shrines, but it has a controversial nature. Historically it was founded to honor those who died defending Japan in battle, but after World War II, that meant also honoring more than 1,000 war criminals who performed heinous crimes in China and Korea during Japanese imperialism.
As such, many Korean and Chinese nationals despise the shrine and what it represents, so much so that it has even been the object of bomb threats. Any celebrity or public representative who is caught visiting it is quickly criticized, and even internationally beloved stars like Justin Bieber are not immune. That’s why Creatures, Inc., the company known for producing Pokémon cards, toys, and even some video games, caused a huge stir when they publicly tweeted about their company-wide visit to Yasukuni.
▼ Creatures, Inc. is know to be behind a lot of the Pokémon toys on the market.
同僚から、ポケモンセンターヨコハマ・プレオープン内覧会の写真が届きました📷いいなぁ🤤
— 株式会社クリーチャーズ (@Creatures_Inc) November 8, 2018
ポケモンセンターヨコハマは11月9日(金)10時30分~正式オープンです😊#ポケセン pic.twitter.com/qpwg2d7qeb
The tweet, which has now been deleted, was posted on January 7 and showed pictures of Creatures, Inc. employees at the shrine, with text that said, “Creatures is starting its first work of the year today (happy emoji) We visited Yasukuni (Torii gate emoji) Shrine ^_^ The managers and chiefs have their hearts set on writing their wishes on wooden boards (sunset over mountain emojis).”
Unfortunately, whoever manages the Twitter account for Creatures made a grave error in sharing this tweet. Creatures’ account was soon flooded with critical comments from Chinese and Korean netizens.
“@Creatures_inc, I think you need to apologize about your Yasukuni Shrine visit. It’s fine to make a shrine visit as a company, but why did you have to go and post it on Twitter and draw backlash from Chinese and Koreans? You’ve caused trouble for Nintendo, Game Freak, and Pokémon.”
“Creatures, I’m extremely disappointed that you are supporting Japan’s war crimes, which are similar to Germany’s, and glorifying ‘Yasukuni Shrine’.”
“What the hell was the point of going to the war crime shrine? I’m never going to buy anything Pokémon again.”
“Fxxx Yasukuni Shrine GO TO HELL”
“Pokemon has made a huge mistake! You are not in a position where you can just lightly go to Yasukuni shrine. You must write an apology letter immediately!!!!!!!”
“As a fan of Pokémon since childhood, I’m really disappointed about your recent tweet at Yasukuni Shrine. It seems like you’ve deleted the problematic tweet, but please take care to never let anything sad like this happen again.”
“I bet you just went there because it’s near your headquarters, and I would understand it if you were a small domestic company without international ties. But you know, you’re doing international business with a lot of people and partners who will feel uncomfortable, so you really shouldn’t do something like this. If this is what you want to do then you should retire from the international market.”
It’s true that Yasukuni Shrine is in the same area of Tokyo as Creatures, Inc.’s headquarters, so perhaps they just decided on a whim to make a company trip there. Nevertheless, it’s no secret that Yasukuni Shrine is a controversial place, so if that were the case, it might have been better to go elsewhere, or at the very least not post about it on their public Twitter account.
It’s just like when a Japanese high school accidentally used imperial war propaganda on a test; it was a poorly thought out idea, that ended up receiving an understandable amount of backlash.
Source: My Game News Flash
Top/Featured Image: Wikipedia/

Justin Bieber’s Yasukuni Shrine visit draws scorn from Asian fans
“Long Live China!”: Chinese players hijack Tokyo’s Yasukuni Shrine Pokémon Go gym
8 things you should never say to a Japanese person
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Tokyo restaurant offers lunches for less than 1 U.S. cent…if you’re good enough at rock-paper-scissors
Two new Sailor Moon art manhole covers are coming to Usagi’s real-world Tokyo neighborhood
What makes the Starbucks Japan chocolate terrine so popular?
Same name tops lists of most popular dog and cat names in Japan, and there’s probably a reason why
Krispy Kreme releases new limited-edition fox doughnuts at only four stores in Japan
KFC Japan’s “The American Burgers” include a pile of guilt
Gundam teams up with 300-year-old daruma maker for wood-carved anime mecha figures[Photos]
Government says 5.7 trillion yen of Japanese media was pirated last year, thinks AI could help
Pizza Hut Japan’s drinkable curry pizza is here – Is it all we dreamed it would be?[Taste test]
Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
Japan has a new cute and clever sunblock for cat lovers
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Japan’s instant ramen snack theme park features an athletic course even adults can enjoy
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Studio Ghibli releases new anime keychains that are like miniature figurines
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]