Particularly during the autumn typhoon season but even through all types of weather, Japanese people like to keep an umbrella at hand to protect from the elements. Surprisingly, since ancient times when it was developed, the umbrella has seen little in the way of substantial improvements. Sure there have been upgrades in collapsibility and wind-resistance features, but the general structure of a parasol and all the arguable flaws inherent with it remain. This is where Japanese company h-concept steps in and hopes you buy their Unbrella which aims to rectify everything wrong with the traditional umbrella. For the hefty price tag of 9,450 yen (US$95) they seem confident it’s got what it takes to do it.
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Tokyo restaurant isn’t kidding about the name of its overflowing rare wagyu-ju【Photos】
Off-the-beaten-tourist-track observatory tower in Tokyo has great views of the city…for free!
Ghibli Park debuts first winter illumination display with Howl’s Moving Castle theme
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Japanese communities giving their skylines a spring clean and saying goodbye to power lines
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Totoro stamp collection lets you add adorable Ghibli touches to cards and letters【Photos】
Starbucks Japan releases exclusive new holiday goods at Reserve Roastery Tokyo
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Nintendo’s controller capsule toys are so cool, even the machine you buy them from is awesome【Pics】
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[Deleted] Article written for April Fool’s Day 2018
Japanese government to make first change to romanization spelling rules since the 1950s
Foreigner’s request for help in Tokyo makes us sad for the state of society
Ghibli founders Toshio Suzuki and Hayao Miyazaki contribute to Japanese whisky Totoro label design
Japanese convenience store Family Mart announces abolishment of eat-in spaces
Princesses, fruits, and blacksmiths: Study reveals the 30 most unusual family names in Japan
Doraemon found buried at sea as scene from 1993 anime becomes real life【Photos】
Life-size vibrating Legend of Zelda Master Sword for sale from Nintendo【Photos】
Pringles releases a limited-edition sweet flavour in Japan
These Tamagotchi will take care of you, because they’re cool multi-balm cases【Photos】
Japanese samurai randoseru backpack lets you carry the bushido spirit with you wherever you go
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Starbucks releases new Wicked tumblers in Japan
Japanese company brings back “cotton wife” body pillow to enhance the realism of VR games
There’s a new world’s largest anime robot statue, and it’s not in Japan【Photos】
Hello Kitty isn’t a cat!? We called Sanrio to find out!
Finally! A music video portrait orientation, perfect for the smartphone age【Video】
100 years of Japanese women’s hair and makeup trends in less than a minute and a half【Video】
Doraemon found buried at sea as scene from 1993 anime becomes real life【Photos】