At a recent auto show Toyota had unveiled its latest concept car, the Camatte (pronounced like latte), which they boast as the first ever true family car. Not only can mom and dad use it for their daily transportation needs, but little Susie can get a kick out of playing dress-up with it and little Johnny can practice driving it himself in the back yard.
The most noticeable feature of the Camatte is its “dress-up” ability. Just like a doll, the outer body can be completely changed depending on your mood. You can fairly easily slip on and off the different bodies each with completely different colors and shapes.
Looking further inside, the car has a unique three seat triangle orientation. The driver’s seat and pedals are highly adjustable and combined with the car’s compact size can even accommodate small children. The arrangement of seats can easily allow parents to take over if their children lose control of the car at any time making it great for driving practice (off of public roads of course).
You wouldn’t even have to worry about the kids putting dents into the car since you can simply replace the body in minutes. However, since this is just a concept car, we’ll never see it fully realized, especially since the prospect of 7 year-olds behind the wheel is terrifying no matter what kind of car it is.
Still, having the dress-up feature introduced on regular models could be pretty sweet. Even having the ability of easily changing your car’s color alone would keep it fresh for longer and satisfy everyone in the family who has different tastes.
Source: Toyota via IT Media (Japanese)
Video: Youtube – cisjap
The Camatte (Earth) This car’s chassis is exactly the same as the car above.



Toyota’s wooden concept car serves as a time capsule for generations to come
Mobile Suit Toyota – Japanese automaker makes awesome anime ad for new Gundam-themed car
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
Studio Ghibli unveils new anime calendars and diary planners for 2027
Farewell Final Ceremony announced for Tokyo’s life-size Gundam statue, will stream live
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Hikaru Utada sings new song in Shinkansen commercial for Japan’s Supreme Class cabins
Tokyo’s Haneda Airport opens new Terminal 1 North Satellite next month
Foreign travelers arrested in Japan following smash-and-grab robbery in Tokyo shopping mall
Starting this fall, you’ll be able to take a Pokémon Jet flight to Japan
Pizza Hut Japan creates moon-viewing sukiyaki chrysanthemum pizza for tsukimi season
Anime and Hollywood movies cross over in new Universal Studios Japan merch collection
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
We recommend not buying one pack of Japan’s new convenience store corn soup-flavor fried chicken
Police in Japan looking for who’s responsible for dumping 80 loaves of bread on side of road [Video]
7-year-old boy left behind on Mt. Fuji by his own dad
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】