TOYOTA
It doesn’t take a wind god and a thunder god to explain how good your car is, but it certainly helps.
If you’d like more coffee and fewer traffic accidents in your life, this safe driving app is for you.
It may sound like something from an anime about a magical harem, but “Guardian Angel” is in fact here to make sure you don’t do anything stupid on the road…
The future of mobility is an exciting frontier that everyone in the automotive world is trying to explore. As a result, companies have taken creative and odd approaches to meet the challenge.
The 40 anthropomorphized parts of the Prius hybrid are back in a virtual idol-backed video with a unique method of writing lyrics.
Since Toyota revealed details of its concept S-FR, set to make its first appearance at the Tokyo Motor Show later this month, people in Japan have been picking their jaws up off the floor—but it’s got nothing to do with the car’s impressive specs or surprisingly low price point.
You see, the compact sports car looks astonishingly like Pikachu, the bright yellow electric rodent from the popular anime franchise Pokémon. And what’s even more surprising is that few people in the mainstream media are daring to comment on the astounding likeness.
Lexus has always admired the skills of the craftsmen and women who work on their production lines in Japan. Known as takumi, these highly trained Japanese production workers hone their dexterity skills by learning to fold an origami cat in 90 seconds—using only their non-dominant hand.
Now, Lexus UK has unveiled a stunning tribute to these skilled workers by creating a life-sized replica of the Lexus IS, using 1,700 pieces of laser-cut cardboard in what they’re calling the “Origami Car”. Complete with an electric motor, the cardboard vehicle can actually be driven. With the cardboard seats and interior, it won’t be an entirely practical, or legal, ride, but it would certainly be a memorable one!
You might think that Japanese advertisements are all Hollywood celebrity endorsements or surreal tales of busty schoolgirls with nose rings, but when it wants to, Japan can make commercials that yank on the heartstrings as strongly as anywhere else in Asia. Getting the waterworks flowing today is Toyota, asking the question, “Do you care about your parents as much as they love you?”, and while the video is short on cars, it makes up for that with plenty of tears.
We’re sure everyone’s first choice for mode of transportation would be giant robot, but there are times when you need something more practical to get from Point A to Point B. Being behind the wheel of a four-door hatchback doesn’t mean you have to give up your mecha jock daydreams, though, thanks to the newest collaboration between Toyota and anime franchise Gundam.
The automaker has just released not only a special model inspired by charismatic anime villain Char Aznable, but also an awesome anime commercial for it that has higher production values than the original Mobile Suit Gundam TV series.
It’s 2015, so where are the flying cars? Sure, we have plenty of cool stuff like lifelike anime girl mousepads and plastic bag swimsuits, but where are the flying cars and floating cities that science fiction promised us would exist by now? I don’t know about you, but I’m kind of disappointed.
Thankfully one car company is picking up the slack: Toyota. They recently submitted a patent for their version of a flying car, complete with diagrams and detailed explanations. Is the future we were promised finally going to be a reality? Or is the only thing soaring in the sky our high hopes? Read on to find out!
At this point it’s probably no exaggeration to say that Toyota Japan is the master of making automotive commercials. Their commercials thus far have been heartwarming, bizarre, even more bizarre, and are more like minute-long movies than advertisements.
And the same thing goes for the most recent Toyota commercial. It’s about a man whose daughter leaves to go to college, and suddenly feels a lot lonelier at home with only his pet dog. What’s the twist ending that has Japanese netizens talking? And how does this all tie back to making us want to buy a Toyota? Read on to find out!
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