
It’s one of the all-time classic scene setups of Japanese girls’ comics. Our heroine finds herself in a secluded hallway of her school, alone with a handsome but mysterious male classmate. He turns to her and dramatically pounds the wall behind her, executing a perfect kabe-don before leaning in close to tell her a secret.
So what’s the dramatic line going to be this time? “I love you?” “We actually met years ago and were childhood friends before you lost your memories?” “Don’t hug me, or I’ll transform into a dog?”
How about, “Don’t you know how important protecting your smartphone password is?”
Tokyo’s Harajuku can be divided into three major sections. Omotesando, the neighborhood’s widest and longest boulevard, is where you’ll find the flagship stores of major international fashion brands. On the side streets that branch off from Omotesando is Ura Harajuku, or Inner Harajuku, a collection of less mainstream yet no less stylish up-and-coming boutiques.
Finally, there’s Takeshita-dori, a narrow street that parallels Omotesando for a few blocks. Filled with trendy yet inexpensive clothing shops, Takeshita-dori is a mecca for Tokyo teens. As such a critical center of youth culture, Harajuku Station sometimes devotes its billboards near the Takeshita-dori exit to public service messages related to socially or culturally significant topics, a periodic event called the Harajuku Fashion Joyboard Cultural Exhibition.
With the use of smartphones and other Internet connected devices rapidly trickling down to teens in Japan, the current theme is the importance of choosing a proper password and keeping it secure. Of course, since Harajuku is almost completely an entertainment district, kids stepping off the train are in no mood to stop and read a lengthy, billboard-size treatise on the value of IT security. So instead, the sponsoring Information Technology Promotion Agency of Japan decided on something eye-catching and succinct: this series of shojo manga-style single-panel messages.
Let’s take a look at the whole collection.
▼ “Taking your password this lightly is dangerous, m’lady.”
▼ “Such a simple, easy to crack password just doesn’t suit you.”
▼ “Don’t you know? Your password is the only one who’s really looking out for you.”
The guys aren’t always on a slow, cool burn, either. Some of them are overcome with the raw emotion of the provocative subject matter.
▼ “Look, you’ve got to have more respect for your password!”
▼ “Get rid of that simple password! If you don’t, you’re definitely going to regret it someday!”
▼ “I’ll be waiting for you, waiting until the day you rethink your password!”
▼ “I, I just want to protect you…as much as your password does!”
Not everyone has the hots for our heroine, though. As a matter of fact, sometimes we see her getting her heart broken.
▼ “Hey, what was it that made my password not good enough?”
▼ “Oh my God…everyone was using my password…”
Other times, though, she’s the one calling the shots and fending off the guys.
▼ “No…! My password…that’s the one secret I can’t tell anyone…”
▼ “Is it cool if I use your birthday as my password?” he asks.
“What’s the point of having that sort of password?” she fires back.
Of course, sometimes the sad truth is that you have to break things off with your old password before you can be together with a better one.
▼ “On that day, I said goodbye to my short, simple password.”
▼ “Goodbye, Password…He was a short, simple guy…”
But still, sometimes that’s the price you have to pay before finding your happy ending.
▼ “I’ll take my password more seriously♡”
“OK.”
▼ “I’m so happy I chose a strong password!”
Wow, she looks so happy that we can hardly bring ourselves to tell her that experts recommend, no matter how smitten she may be, that she dump her password for yet another new one in a few months’ time. (Sigh)…Young love is always bittersweet, isn’t it?
Source: Information Technology Promotion Agency of Japan via Jin
Images: Information Technology Promotion Agency of Japan
















Fantasy RPG-style cosplay weapon shop opening in downtown Tokyo
Have coffee with adorable piggies at Tokyo’s brand-new micro pig cafe in trendy Harajuku
Top 10 manga series with titles that make absolutely no sense at all
Naomi Osaka becomes shojo manga star for new series set in outer space
Dojinshi manga artist makes fan’s day with special promise for the next two years【Manga】
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Almost all Japanese women say they dislike random gacha/blind-box toys in survey
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
Yoshinoya invites you to give the gift of beef bowls this Mother’s Day
Entry to Tokyo’s Pokémon theme park zone has physical fitness requirement, will cost a lot
My Neighbour Totoro rice cookers and pots bring Studio Ghibli anime flair to your kitchen
Meet the new model set to make manga artists’ lives a whole lot easier
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Injuries on stairs in Tokyo highlight an overlooked design flaw
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
Japanese government wants overseas anime market to roughly triple in 10 years, but are they crazy?
Japanese bento shop sells croquettes for 13 cents, but are they any good?
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Japan’s popular bead bonsai kit is as beautiful as it is gruelling to make
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Got an idea for a steamy isekai manga series? Japanese publisher holding open writing contest
New My Little Pony cafe opens in Tokyo with themed foods, exclusive merchandise
Japanese electronics shop turns smartphones into anime hotties, has them neg female customers
Manga’s touching take on pressuring non-black-haired kids to dye hair in some Japanese schools
Classic shojo manga magazine Ribon partners with 3 Coins for nostalgic lifestyle goods series
Three ways the unauthorized U.S. Department of Homeland Security Pokémon video makes no sense
Dragon Ball anime cafes set to open in Tokyo and Osaka next month
A visit to Tokyo’s Pokémon Shirts store, and what all 150 original species patterns look like
Japan’s steamy ‘10,000 Kisses’ ad has viewers blushing from cuteness, intense embarrassment【Vid】
Uh-oh. Domestic robot Pepper promises to show us “terror that’s worse than Hell” 【Video】
Falafel, beer, and water wheels: Shibuya and Harajuku’s tucked-away treasures 【Hidden Tokyo】
Windows 10’s annoying updates come alive in Twitter artist’s cute yet horrifying manga
New father dresses like iconic pop culture characters and takes baths with his kid