
Walk into any Japanese convenience store or supermarket, and you’ll find a row of rice balls waiting. You can always count on the old standards, such as salmon, pickled plum, and spicy cod roe being represented, but each store also sets aside a bit of shelf space for unique, limited-time versions as well.
In the past, this form of carbohydrate-packed one-upmanship has given us such wonders as the bacon cheeseburger musubi and headscratchers as the fish butt onigiri (musubi being one of the Japanese words for “rice ball,” and onigiri the other). It’s always a flip of the culinary coin whether these outside-the-box rice balls are going to be a hit or a miss, but when we heard about ramen-style onigiri, we were immediately onboard.
Although you won’t spot too many NewDays locations walking around the streets of Tokyo, you’ll find plenty of them inside and attached to train stations. That’s because the convenience store chain is owned and operated by rail company JR East, and you can generally find a branch in most mid-sized JR stations in eastern Japan, and often multiple stores in the larger rail hubs.
Onigiri are especially big sellers at NewDays, as the compact, handheld morsels are great for when you’ve got a rumbling in your stomach but are smack dab in the middle of trying to get from Point A to Point B. Right now, NewDays is offering three special kinds of rice balls, all with some sort of connection to Japan’s northern island of Hokkaido.
Pictured at the bottom left and bottom right of our triangle of rice balls are NewDays’ miso ramen-style onigiri (in red) and soy broth ramen-style onigiri (in blue), priced at 153 and 160 yen (US$1.22 and $1.28), respectively. Both were created under the guidance of popular Sapporo ramen restaurant Sumire.
NewDays’ third Hokkaido-themed rice ball, seen at the top of the above photo, is the 150-yen soup curry-style rice ball. The thin curry is another specialty of Sapporo, and providing assistance this time is Magic Spice, a well-known soup curry restaurant in Hokkaido’s largest city.
We decided to start off with the soup curry onigiri, which thankfully isn’t as soggy as the name might make you fear. The mixture of steamed chicken and keema curry is nice and moist, though, and when you bite into a mouthful of it along with the turmeric rice, it’s about the highest quality rice ball with curry that you’ll find.
Next up we tried the soy broth ramen onigiri. As you can see, there aren’t any actual noodles here, but there is a nice cut of chashu, the sliced pork that commonly tops a bowl of ramen. The rice itself is prepared in the takkikomi gohan style, seasoned with ramen broth as it’s steamed, and it’s not too far off from its inspiration.
Finally, it was time for the miso ramen rice ball. Once again, the rice is seasoned with miso while cooking. It’s actually got a pleasing spiciness to it, and the nori seaweed wrapping and bits of miso covered meat inside add even more flavor.
So in the end, NewDays’ went three for three with its Hokkaido-themed onigiri. Granted, there’s no actual soup or noodles to be found in these soup curry and ramen-style rice balls, but if you’re after a snack and not a linguistics lesson, you can’t go wrong with any of the trio.
Photos: ©RocketNews24
[ Read in Japanese ]




We Put A Bowl of Tonkotsu Ramen into a Rice Ball: Japan’s new demonic combini temptation
Survey ranks convenience store rice balls – salmon, sea-dwelling poultry & plants steal the show
Pokémon Poké Ball rice balls now on sale in Japan, don’t taste like jelly donuts【Taste test】
7-Eleven Japan’s aged brown rice onigiri reveals a different side to convenience store food
Onigiri Bread from Japanese convenience store chain changes everything we know about rice balls
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Japanese convenience store Lawson now has stir-fried noodle-cooking robot chefs
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Over 400 titles of free translated manga from publisher Shueisha available for a limited time
7-Eleven Japan rethinks convenience store drinks with new Grilled Corn Chilled Soup Smoothie
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Resident Evil’s terrifying Licker becomes a bag in Japan that wants to feed you
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Top Japanese instant noodle maker steps up its rice ball game 【Taste test】
What are Japan’s best, and most unique, regional rice balls?
KFC Japan releases official onigiri rice ball, miso ramen rice recipes to level-up fried chicken
The surprising semi-secret ingredient in many Japanese convenience store rice balls: oil
Who makes Japan’s best Spam-style onigiri convenience store rice ball? Let’s find out【Taste test】
Japanese convenience store’s newest rice ball filling: Nothing at all, and why we’re OK with that
Convenience store onigiri rice balls become even more expensive…but are they worth it?
Which convenience store onigiri rice balls are the most popular? Survey reveals surprising results
Takoyaki Party and Italian fully-loaded rice balls coming to NewDays for a limited time
Should you warm up your convenience store onigiri rice balls in the microwave?【Taste test】
The best-selling rice ball at Family Mart is…SPAM onigiri?
Pokémon Poké Ball rice balls are coming to 7-Eleven Japan!
Japanese convenience store packs a whole bento into an onigiri rice ball
Onikun: Epic onigiri so big they’re half demon, half rice ball
In celebration of Onigiri Day, we compare rice balls from three different convenience stores