Short version of live-action ad to air on February 7.
The official website for the Pokémon franchise posted the full 70-second version of the live-action commercial that will air during the Super Bowl football game on February 7. The commercial celebrates the 20th anniversary of the first games.
Upcoming products include Nendoroids of the game’s classic starters’ evolutions and protagonist, clothing, new trading cards, mythical Pokémon distribution, special Pokémon Red and PokémonBlue 3DS bundles, and the release of Pokémon Go and Pokken Tournament. Nintendo is also planning to re-release its Pokémon amiibo, like Jigglypuff and Charizard, to select retailers on February 27.
Fans of the original Pokémon films also have something to look forward to. Pokémon: The First Movie, Pokémon the Movie 2000 and Pokémon 3: The Movie are getting digital remaster releases on DVD and Blu-ray from Viz Media. A total of 12 full-length Pokémon films will also be available on digital platforms.
More from Anime News Network:


1 in 10 emotional viewers “cried” at Pokémon Super Bowl 50 advert
Celebrate Pokémon’s 20th anniversary with a quick poké-history lesson【Video】
First-generation Japanese Pokémon trading cards to be reissued for the game’s 20th anniversary
To celebrate Pokémon anime’s 20th anniversary, superfan redoes his fan art from 20 years ago
The best, most adorable “Pokémon 20th anniversary” artwork shared online by fans
10 times to avoid traveling in Japan in 2026
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
This quiet forest cafe in Japan lets you read all day in the house of a famous author
Nearly one in ten young adults living in Japan isn’t ethnically Japanese, statistics show
Here’s what our bachelor writers ate over the New Year’s holiday in Japan
What makes a good boss in Japan? Workers sound off in survey
How to order snacks on a Shinkansen bullet train in Japan
Should you dip your cake in sake? One Japanese brewer says no, but actually yes【 Taste test】
Top Secret Cookie Recipe Finally Comes to Light
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Hayao Miyazaki says Happy New Year to Studio Ghibli fans with new art for Year of the Horse
Cup Noodle tries an authentic Jiro-style ramen, but something’s not quite right
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
The best Starbucks Japan Frappuccinos we want to drink again in 2026
We revisited Sweets Paradise after a decade to see if Japan’s dessert buffet still delivers
That time Seiji called JASRAC to ask why he didn’t get paid royalties for his song being on TV
Pizza Hut Japan’s hot lucky bags are perfect for a New Year’s pizza party
Majority of Japanese mayors say foreign residents are essential but most see good and bad effects
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
24-karat gold Pikachu card released to celebrate Pokémon card game’s 20th anniversary
Pokémon: Detective Pikachu movie trailer surprises fans with first look at live-action characters
Leave a Reply