Short version of live-action ad to air on February 7.
The official website for the Pokémon franchise posted the full 70-second version of the live-action commercial that will air during the Super Bowl football game on February 7. The commercial celebrates the 20th anniversary of the first games.
Upcoming products include Nendoroids of the game’s classic starters’ evolutions and protagonist, clothing, new trading cards, mythical Pokémon distribution, special Pokémon Red and PokémonBlue 3DS bundles, and the release of Pokémon Go and Pokken Tournament. Nintendo is also planning to re-release its Pokémon amiibo, like Jigglypuff and Charizard, to select retailers on February 27.
Fans of the original Pokémon films also have something to look forward to. Pokémon: The First Movie, Pokémon the Movie 2000 and Pokémon 3: The Movie are getting digital remaster releases on DVD and Blu-ray from Viz Media. A total of 12 full-length Pokémon films will also be available on digital platforms.
More from Anime News Network:
1 in 10 emotional viewers “cried” at Pokémon Super Bowl 50 advert
Celebrate Pokémon’s 20th anniversary with a quick poké-history lesson【Video】
First-generation Japanese Pokémon trading cards to be reissued for the game’s 20th anniversary
To celebrate Pokémon anime’s 20th anniversary, superfan redoes his fan art from 20 years ago
The best, most adorable “Pokémon 20th anniversary” artwork shared online by fans
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Downtown Tokyo’s meaty monster Kaibutsu ramen will challenge your stomach, thrill your taste buds
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
What it’s like to rent a kimono and stroll around Sensoji temple in Asakusa for an afternoon
This overlooked neighborhood east of Tokyo is awesome in many ways, left us with just one regret
Visiting Japan’s one-and-only, and only-for-a-limited-time, Dragon Ball noodle restaurant[Photos]
Giant Chiikawa statues appear in one of Tokyo’s most confusing train stations【Photos】
Pringles Chocolate, but with a Japanese twist, is the snack hack you should be trying right now
Official Evangelion emergency rations, with curry and beef bowls, are now on sale【Photos】
Buy 2,000 identical CDs to visit hot springs with this idol group, save them from disbandment
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Starbucks Japan closing only Shinkansen platform branch for popularity-triggered renovations
You can assemble a well-balanced team of Pokémon, them eat them, thanks to Japanese cake chain
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
30 Pikachus want to share a Tokyo hotel room with you that has separate Grass, Water, Fire spaces
7-Eleven Japan’s new baked-in-store sweet treat is only available in three parts of the country
Man bites woman at cherry blossom park in Japan, dies shortly after
Peanuts and Coke becomes a viral hit in Japan, but is it a trend worth joining?
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
24-karat gold Pikachu card released to celebrate Pokémon card game’s 20th anniversary
Pokémon: Detective Pikachu movie trailer surprises fans with first look at live-action characters