Forget the mascot – we want the man behind the mask!
It’s no secret that Japan likes its mascots, and you’ll find that there’s a cute little character to represent anything and everything possible. Even Japan’s cities and prefectures have their own characters (some official and others not) to represent them – Kumamoto Prefecture has Kumamon, Funabashi City in Chiba has Funassyi, and Kitakyushu City in Fukuoka Prefecture has KitaQman.
Generally, people don’t wonder who it is in costume bringing those characters to life. Besides, that would ruin the magic, wouldn’t it? But things were a little different with KitaQman, because when the Fukuoka city mascot revealed his true identity, suddenly it wasn’t about the hero anymore, but it was all about Yuki Taki, the good-looking guy behind all of that armor.
▼ Because, um… just look at him!
この時期になるとヒーロー活動は汗だく!
— キタキュウマン (@kita_q_man) May 28, 2016
差し入れありがとう!感謝です!
皆はイケメンに感謝してね pic.twitter.com/lT7FogbKMJ
At first, KitaQman wasn’t very well-known or popular…
▼”・Police: ‘Who are you?’ ・KitaQ: ‘I’m KitaQman. Don’t you know me?’ ・Police: ‘No, we don’t.'”
警「誰ですかあなた」
— キタキュウマン (@kita_q_man) June 30, 2016
北「キタキュウマンですけど知りませんか?」
警「知りません」#警察に言われたこと pic.twitter.com/Sos04MTcxF
…but, while it’s taboo for a superhero to remove his mask and reveal his identity, once he did so, people became intrigued by the handsome face behind the mask and KitaQman soon became a household name.
KitaQman has an official website and Twitter you can follow, but if superheroes aren’t quite your thing, you can follow Yuki’s Instagram instead, and oggle at his beautiful face all day long.
*SWOON*
Source and images: Twitter/@kita_q_man, Instagram/@taki_yuki via Byokan Sunday
Featured image: Instagram/@taki_yuki

Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Drift ice in Japan is a disappearing winter miracle you need to see now
Japan’s craziest burger chain takes menchi katsu to new extreme levels
Eevee returns to Japan’s famous Tokyo Banana, bundled with a cute tote bag
Man arrested in Japan after leaving car in coin parking lot for six years, racking up three-million-yen bill
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Drift ice in Japan is a disappearing winter miracle you need to see now
Japan’s craziest burger chain takes menchi katsu to new extreme levels
Eevee returns to Japan’s famous Tokyo Banana, bundled with a cute tote bag
Man arrested in Japan after leaving car in coin parking lot for six years, racking up three-million-yen bill
You’ll Never Guess What’s for Breakfast at McDonald’s in Turkey
Boy entering all-girls high school creates real-life harem anime
The etiquette rules for visiting Shinto shrines in Japan
“Denki Anma”: The Japanese traditional torment that you’ll be glad stays in Japan
Totoro gamaguchi pouches will hold whatever you want them to, but already captured our heart
Highest Starbucks in Japan set to open this spring in the Tokyo sky
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Tokyo Skytree turns pink for the cherry blossom season
Yakuzen ramen restaurant in Tokyo is very different to a yakuza ramen restaurant
Shibuya Station’s Hachiko Gate and Yamanote Line stairway locations change next month
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Starbucks Japan adds new sakura Frappuccino and cherry blossom drinks to the menu
Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 1]
Japan’s new “Cunte” contact lenses aren’t pronounced like you’re probably thinking they are
Japan’s newest Shinkansen has no seats…or passengers [Video]
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
You’ll Never Guess What’s for Breakfast at McDonald’s in Turkey
Boy entering all-girls high school creates real-life harem anime
The etiquette rules for visiting Shinto shrines in Japan
“Denki Anma”: The Japanese traditional torment that you’ll be glad stays in Japan
Totoro gamaguchi pouches will hold whatever you want them to, but already captured our heart
Ghibli’s Kiki’s Delivery Service returns to theaters with first-ever IMAX screenings and remaster
Oshi stick for taking photos of photos of your favorite celebs and characters, selling at Daiso
Terrifying and mysterious missing-person poster found in Tokyo neighborhood
What’s up with the secret basement at this Japanese train station?
The most popular Japanese baby names of the past 30 years, from Sakura to Shota