
Generally speaking, I’m not the biggest fan of abstract personality tests. Every now and again, though, something comes around that really seems to shed light on how an individual’s mind works.
For example, if you’re extremely pure-hearted, you might see this short video of a dog reminiscing about the happy days with his former owners as a moving, even tear-jerking story. On the other hand, if you’re a bit more cynical or strict in personality, it might make you want to punch your monitor.
So which camp do you fall into? Read on and see.
The short film, titled Never Say Goodbye, comes courtesy of the Chinese division of pet care giant Nestle Purina, and was made as part of a campaign against animal cruelty. There’s no dialogue, and the onscreen text that tells the story is in both Chinese and English.
As it opens, we see a few scenes of the unnamed dog protagonist, living a happy life with his owners, which of course includes a big bowl of Purina-brand dog food. Things don’t stay that way for long, though, as we’re told, “All the beautiful memories that I have spent together with my owner ended today.”
Yeah, the grammar is a little off. We see that he actually has two owners (a young couple), and I’m not sure about the phrasing of “memories have ended today,” but still, that’s some remarkably good syntax for a dog, especially in light of the emotional trauma he goes through in the video.
See, the couple is expecting their first child, and apparently there’s just no room for a baby and a dog in their roomy, well-appointed home with a back yard. So the husband loads the dog into his nice shiny car and takes him for a ride. Eventually he stops, gets out, and ties the dog to a post before driving off.
▼ You know how sometimes in movies, when someone abandons a dog, they’ll take the animal out to a great big field and shout, “You’re free, boy!”? It doesn’t count if the dog is tied up.
The now former owners were apparently both heartless and cheap, as the dog’s leash soon breaks away. With no home to go back to, though, he instead wanders the city, which miraculously seems to be otherwise populated with kind, generous, animal-lovers. In turn, the dog meets an elderly man, teenage girl, and young boy, all of whom show a lot more compassion and decency than the couple that abandoned him.
Even the dog seems to realize how lucky he is to run into this procession of helpful strangers, and recognizes that some of his new friends would be happy to adopt him. But like an abuse victim who’s so broken he can’t bear to be apart from his former tormentors, all he can think of is how much better the couple he lived with was, as the following musings appear.
“After you left, I met an old man. He patted me gently. It made me miss you so much.”
“One day I met a girl. She was nice to me. But I only thought about you.”
“Like the boy brought me water to drink, but how I wish he were you.”
Things get downright depressing when the dog reflects on being abandoned with, “Maybe it was because I did something wrong.”
Despite the situation being equal parts crushingly sad and maddeningly frustrating, the gentle background music seems to be doing all it can to convince us that these are actually pure and heart-warming, if bittersweet, occurrences. Just before the video closes, Purina implores us to “Help them. Fill the world with love. All the happiness we have, make it last.”
▼ Here’s a little-known tip for making happy relationships last: Don’t leave the other party tied up on the side of the road!
I’m not really sure what the message is supposed to be. Take care of your pets, because they’d be sad without you? Go ahead and treat your dog like garbage, because he’ll still come back for more? The video doesn’t even work as a commercial, since the only people we see using Purina products during it are the irresponsible couple.
▼ Purina! For when you want your pet to be happy…at least until you get bored of him.
The only silver lining here is that at the end of the video, the dog is still alive and healthy, even if he is a stray scavenging for meals in trash bags. He seems to be at peace, though, as he tells his owners, “I believe that someday we’ll meet again. I will never forget you.”
Whether you hear that last line as a tender expression of gratitude, or an iron-clad promise to someday wreak a terrible, terrible vengeance, probably says a lot about you as a person.
Source, images: YouTube
[ Read in Japanese ]








Finally, your dog can safely leap through flaming hoops with this adorable doggy fire gear
Touching video chronicles pup’s transformation from timid pound rescue to brave rescue dog
Loving husky dog gives her owner the most enthusiastic greeting, and also the loudest
Video of late kitten playing with dog will brighten your day and then leave you crying
Dog’s response to other dog is perfectly acceptable…for a parkour athlete【Video】
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Police in Japan looking for who’s responsible for dumping 80 loaves of bread on side of road [Video]
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
Data suggests increased bear sightings have led to a decrease in mountain climbers across Japan
Nephew of Studio Ghibli director Hayao Miyazaki serves up Totoro Shaved Ice in Tokyo
Pikachu and other Pokémon evolve into hydration types with Thermos drinkware collaboration [Pics]
Amid foreign sex tourist rise, Japanese government considering outlawing paying for prostitution
We recommend not buying one pack of Japan’s new convenience store corn soup-flavor fried chicken
Ministop brings bulked up Okinawan-style rice balls to mainland Japan for one week only
Dragon Ball Z theme park, financed by Saudi Arabia, to be built in France
7-year-old boy left behind on Mt. Fuji by his own dad
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
Universal Studios Japan partners with manga horror master Junji Ito’s Tomie
Starbucks Japan releases two new seasonal drinks that blur the line between summer and autumn
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Owner wins damages after Chihuahua dies following encounter with German Shepherd in the street
Catatsu is one of the ridiculous new “hot” items for your pet to wear (yes, wear) this winter
Lusty Japanese dog shows it knows exactly what anime “huggy” pillows are really for【Video】
Owner amazes passers-by as he walks invisible barking “dog” around Nagano【Video】
Japanese Twitter barks with laughter over dogfood ad’s bizarre choice of photo
Adorable, hopping shiba dog can’t contain its excitement about seeing its beloved owner
Hamster abandoned at Tokyo ramen restaurant gets new home
Japan Railways offering ‘Shinkansen for Pets’, includes dog-friendly vacation packages
Touching Twitter manga shows how all the bad things about having a cat make having one wonderful
Dog sleeps in odd position, becomes a meme flying through a variety of dream worlds
Dog shows up inside commuter train headed for Tokyo【Video】