Netizens fear Japan may have missed out on capitalizing on one of its hottest current exports.
When Japanese Prime Minister Shinzo Abe made his grand appearance at the 2016 Rio Olympics closing ceremony by coming out from a pipe dressed like Mario, the internet (and gaming community) pretty much lost its mind. It seemed like everyone had something to say about one of the best Olympic handoffs in history, but back in Abe’s home country, one of the most popular comments centered around the strange absence of Pokémon characters during the promotion.
https://twitter.com/olympicchannel/status/767537308098760704Since then the promo creators have admitted that while Pokémon GO is arguably the hugest thing to come out of Japan in some time, nobody could have anticipated just how successful it would be back when the promotional planning committee was formed at the beginning of the year. It also appears that the committee was worried about how recognizable Pokémon would have been overseas compared to other characters that have endured a longer test of time, like Hello Kitty, Doraemon, and, of course, Mario.
While younger gamers might favor Pikachu and the gang over Mario and Luigi, the Super Mario franchise has continued to sell well over the years, to the tune of over 320,000,000 games sold worldwide, beating out Pokémon by a considerable margin.
Some netizens weren’t buying it, however, and took to the web to post their thoughts on the matter:
“Who decided that Doraemon should make the cut?”
“Whoever said that Pikachu wasn’t recognizable enough, I’m not buying it. If that was indeed the logic behind the decision, then I really have to question their reasoning ability.”
“All you people dissing Pokémon GO should try going outside for a change. You’d see just how many people are playing it. It’d be a breath of fresh air for all of you shut in types.”
Others defended the decision to keep Pokémon out, even if a couple of comments were a little tongue in cheek.
“It’s no contest when it comes to Mario. What matters more than Pokémon’s international popularity is how well people of all ages know it.”
“If they’d used Pokémon it would have likely riled up all the animal welfare protection organizations. Better that they chose not to.”
“With all the server trouble Pokémon GO’s been having it was probably for the best, eh? Plus Mario had the whole ‘Rio’ connection lol.”
Then there were netizens left scratching their heads over why Japan didn’t choose to capitalize on other popular series that have been adapted overseas like Dragonball, Naruto, Gundam, and Sailor Moon, or Japanese historical figures like samurai and geisha.
The far larger majority, however, were just thankful not to see any J-pop artists make the cut.
“I think it really suits Japan to do it this way. For the actual games they should follow the same route, and not use AKB or EXILE.”
“I thought it was fine. As long as they don’t use any crappy celebrities, I’m good.”
“I was really relieved they didn’t use Whatever48.”
Personally I’d have to agree with the above statements, which is why I felt extremely glad to hear a composition by Shiina Ringo in the background instead of something by any of the groups mentioned above.
Source: My Game News Flash
Feature/top image: Twitter/@olympicchannel
Japan’s Prime Minister says he didn’t want to cosplay as Mario at the 2016 Olympics
Japan’s Prime Minister came out of a pipe dressed as Mario at Rio’s closing ceremony!
Tokyo Olympic chairman’s Super Mario reference isn’t as heartwarming as he thought it would be
Comic illustrates what Japan’s PM was likely thinking moments before emerging as Mario
Pikachu and Super Mario left out of lineup of official spokescharacters for Tokyo Olympics
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
7-Eleven Japan rethinks convenience store drinks with new Grilled Corn Chilled Soup Smoothie
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
Japanese convenience store Lawson now has stir-fried noodle-cooking robot chefs
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Over 400 titles of free translated manga from publisher Shueisha available for a limited time
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Tokyo Olympics committee head: Manga parade would be good for opening ceremonies, but not kabuki
Tokyo Olympic Committee considering using “instant transmission” during the Olympic Torch relay
Tokyo Olympics ceremony chief quits after suggesting Naomi Watanabe dress as an “Olympig”
Tokyo 2020 Organizing Committee to review opening ceremony…that’s scheduled for tomorrow night