
Sweets lovers will have another mouth-watering creation from Häagen-Dazs Japan to tempt them this summer, this time in a Japanese roasted green tea flavor!
Hojicha (roasted green tea) appears to be quite the hot ingredient in Japan at the moment, finding its way into a variety of foods and beverages from limited edition Starbucks Frappuccinos to even flavored beer.
And now Häagen-Dazs Japan has just added a new item to the ever-growing list of Hojicha-inspired treats with their “Hojicha Wa no Ka (Japanese Confection) — Arranged with Brown Sugar” Crispy Sandwich. As far as we can tell from the released information, the ice cream looks as good as the name sounds.
The product is hojicha ice cream with a brown sugar sauce filling, covered with a hard brown sugar and hojicha shell, all sandwiched between two sheets of crispy hojicha-flavored wafers. Drooling yet, everyone?
They even have a picture of the ice cream’s cross-section with detailed explanations on their dedicated webpage. The diagram explains how (1) the top outer layer is a hojicha-flavored wafer, (2) the second layer is a hard brown sugar and hojicha shell, (3) the third layer is refreshing hojicha-flavored ice cream, and (4) at the very center is a rich brown sugar sauce.
Apparently they wanted to create an ice cream product as delicately flavorful as a Japanese confection, and from what they’ve described, it sure looks like they’ve succeeded. The highly aromatic roasted tea and smoothly sweet brown sugar are bound to be a delightful combination and also a brilliant way to use Japanese ingredients in a western dessert.
The Hojicha Wa no Ka Crispy Sandwich will be available at supermarkets, convenience stores, and department stores from July 10 at a price of 294 yen (US$2.66), so keep an eye out for it if you’re looking for a cool, refreshing treat in Japan this summer!
Source: Häagen-Dazs Japan news release, Häagen-Dazs Hojicha Wa no Ka special webpage
Top image: Häagen-Dazs Hojicha Wa no Ka special webpage
Insert images: Häagen-Dazs Japan news release, Häagen-Dazs Hojicha Wa no Ka special webpage



Häagen-Dazs ice cream sandwich milkshakes now available at pop-up cafe in Tokyo【Taste Test】
Häagen-Dazs Japan brings out new limited-edition Hojicha Latte roasted green tea ice cream
Häagen-Dazs awesome hojicha latte is a whole new way to love Japanese tea ice cream
Häagen-Dazs tempts us with first-ever Japanese flavor sorbet and ice cream combo!
We try Häagen-Dazs Japanese-style — and the rich sweetness makes us swoon!【Taste Test】
Japanese airlines set to cut fuel surcharges for international flights in September and October
The Japanese city where ordering grilled chicken doesn’t guarantee you’ll actually get chicken
Delta Airlines adds first nonstop flight between Japan’s Narita Airport and U.S. in seven years
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Train continues to stop at rural station for lone schoolgirl until she graduates in March
Studio Ghibli adds new Jiji’s baby plush toy to its anime merchandise range in Japan
Beautiful off-the-beaten-path spot near samurai castle in rural Japan looks like a Monet painting
Tokyo sweets store has a “350% Pudding Soft Serve”, and people are going wild for it
Hello Kitty x Godzilla Happy Meals are coming to McDonald’s, but not in Japan [Video]
Japanese figure skating star Yuzuru Hanyu and Winne-the-Pooh announce crossover merch line [Pics]
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Japan’s new beer glass is designed to force you to drink…water [Video]
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Studio Ghibli releases new Kiki’s Delivery Service Jiji music box for anime fans
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Cup Noodle unveils first-ever cold-water instant ramen in Japan
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Häagen-Dazs Japan releases delectable new ice cream bar flavor — coconut!
Häagen-Dazs’ beloved mochi ice cream is back with a new black sesame syrup flavor
New “peach and berry tart” Crispy Sandwich from Häagen-dazs makes spring debut
Häagen-Dazs Japan releases mochi rice cake covered ice cream with green edamame soybean topping
Häagen-Dazs adds new Matcha Cheese Cookie ice cream to its Decorations series in Japan
Häagen-Dazs releases new Green Tea sandwich in Japan for a limited time
Another Japan-meets-ice cream creation from Häagen-Dazs — this time it’s strawberries and azuki!
Häagen-Dazs Japan brings out Yuzu Blanc Manger ice cream for a limited time this summer
Häagen-Dazs’ awesome mochi ice creams with black sugar syrup and sweet miso glaze are coming back
Häagen-Dazs’ Matcha Azuki Kuromitsu Japonais ice cream blends green tea, red bean, black syrup
New Häagen-Dazs Green Tea Fondue Crispy Sandwich is absolute heaven for matcha lovers!
Häagen-Dazs’ new chestnut mochi ice cream is ready to fall into our stomachs this autumn
Häagen-Dazs announces their new Japonais flavour for 2016
Häagen-Dazs Japan’s delicious mochi ice cream makes a comeback this fall
Häagen-Dazs’ new Japanese pumpkin and sweet potato flavors are ready to fall into autumn
Häagen-Dazs Japan’s new ice cream flavor will taste like yogurt and honey!