
Sweets lovers will have another mouth-watering creation from Häagen-Dazs Japan to tempt them this summer, this time in a Japanese roasted green tea flavor!
Hojicha (roasted green tea) appears to be quite the hot ingredient in Japan at the moment, finding its way into a variety of foods and beverages from limited edition Starbucks Frappuccinos to even flavored beer.
And now Häagen-Dazs Japan has just added a new item to the ever-growing list of Hojicha-inspired treats with their “Hojicha Wa no Ka (Japanese Confection) — Arranged with Brown Sugar” Crispy Sandwich. As far as we can tell from the released information, the ice cream looks as good as the name sounds.
The product is hojicha ice cream with a brown sugar sauce filling, covered with a hard brown sugar and hojicha shell, all sandwiched between two sheets of crispy hojicha-flavored wafers. Drooling yet, everyone?
They even have a picture of the ice cream’s cross-section with detailed explanations on their dedicated webpage. The diagram explains how (1) the top outer layer is a hojicha-flavored wafer, (2) the second layer is a hard brown sugar and hojicha shell, (3) the third layer is refreshing hojicha-flavored ice cream, and (4) at the very center is a rich brown sugar sauce.
Apparently they wanted to create an ice cream product as delicately flavorful as a Japanese confection, and from what they’ve described, it sure looks like they’ve succeeded. The highly aromatic roasted tea and smoothly sweet brown sugar are bound to be a delightful combination and also a brilliant way to use Japanese ingredients in a western dessert.
The Hojicha Wa no Ka Crispy Sandwich will be available at supermarkets, convenience stores, and department stores from July 10 at a price of 294 yen (US$2.66), so keep an eye out for it if you’re looking for a cool, refreshing treat in Japan this summer!
Source: Häagen-Dazs Japan news release, Häagen-Dazs Hojicha Wa no Ka special webpage
Top image: Häagen-Dazs Hojicha Wa no Ka special webpage
Insert images: Häagen-Dazs Japan news release, Häagen-Dazs Hojicha Wa no Ka special webpage



Häagen-Dazs ice cream sandwich milkshakes now available at pop-up cafe in Tokyo【Taste Test】
Häagen-Dazs Japan brings out new limited-edition Hojicha Latte roasted green tea ice cream
Häagen-Dazs awesome hojicha latte is a whole new way to love Japanese tea ice cream
Häagen-Dazs tempts us with first-ever Japanese flavor sorbet and ice cream combo!
We try Häagen-Dazs Japanese-style — and the rich sweetness makes us swoon!【Taste Test】
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Starbucks Japan teams up with Converse Tokyo for a new limited-edition collection in honour of Tanabata
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
7-Eleven Japan has a lot of famous food, but its new burrito needs to be on your radar
Japanese train company brings back beloved “patapata” departure board…with a clever digital twist
One Piece docking at Round 1 amusement centers in both Japan and the USA
Studio Ghibli releases a musical diorama based on a touching anime scene from My Neighbour Totoro
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Häagen-Dazs Japan releases delectable new ice cream bar flavor — coconut!
Häagen-Dazs’ beloved mochi ice cream is back with a new black sesame syrup flavor
New “peach and berry tart” Crispy Sandwich from Häagen-dazs makes spring debut
Häagen-Dazs Japan releases mochi rice cake covered ice cream with green edamame soybean topping
Häagen-Dazs adds new Matcha Cheese Cookie ice cream to its Decorations series in Japan
Häagen-Dazs releases new Green Tea sandwich in Japan for a limited time
Another Japan-meets-ice cream creation from Häagen-Dazs — this time it’s strawberries and azuki!
Häagen-Dazs Japan brings out Yuzu Blanc Manger ice cream for a limited time this summer
Häagen-Dazs’ awesome mochi ice creams with black sugar syrup and sweet miso glaze are coming back
Häagen-Dazs’ Matcha Azuki Kuromitsu Japonais ice cream blends green tea, red bean, black syrup
New Häagen-Dazs Green Tea Fondue Crispy Sandwich is absolute heaven for matcha lovers!
Häagen-Dazs announces their new Japonais flavour for 2016
Häagen-Dazs’ new chestnut mochi ice cream is ready to fall into our stomachs this autumn
Häagen-Dazs Japan’s delicious mochi ice cream makes a comeback this fall
Häagen-Dazs Japan gives us glorious Banana Chocolate ice cream