
Sweets lovers will have another mouth-watering creation from Häagen-Dazs Japan to tempt them this summer, this time in a Japanese roasted green tea flavor!
Hojicha (roasted green tea) appears to be quite the hot ingredient in Japan at the moment, finding its way into a variety of foods and beverages from limited edition Starbucks Frappuccinos to even flavored beer.
And now Häagen-Dazs Japan has just added a new item to the ever-growing list of Hojicha-inspired treats with their “Hojicha Wa no Ka (Japanese Confection) — Arranged with Brown Sugar” Crispy Sandwich. As far as we can tell from the released information, the ice cream looks as good as the name sounds.
The product is hojicha ice cream with a brown sugar sauce filling, covered with a hard brown sugar and hojicha shell, all sandwiched between two sheets of crispy hojicha-flavored wafers. Drooling yet, everyone?
They even have a picture of the ice cream’s cross-section with detailed explanations on their dedicated webpage. The diagram explains how (1) the top outer layer is a hojicha-flavored wafer, (2) the second layer is a hard brown sugar and hojicha shell, (3) the third layer is refreshing hojicha-flavored ice cream, and (4) at the very center is a rich brown sugar sauce.
Apparently they wanted to create an ice cream product as delicately flavorful as a Japanese confection, and from what they’ve described, it sure looks like they’ve succeeded. The highly aromatic roasted tea and smoothly sweet brown sugar are bound to be a delightful combination and also a brilliant way to use Japanese ingredients in a western dessert.
The Hojicha Wa no Ka Crispy Sandwich will be available at supermarkets, convenience stores, and department stores from July 10 at a price of 294 yen (US$2.66), so keep an eye out for it if you’re looking for a cool, refreshing treat in Japan this summer!
Source: Häagen-Dazs Japan news release, Häagen-Dazs Hojicha Wa no Ka special webpage
Top image: Häagen-Dazs Hojicha Wa no Ka special webpage
Insert images: Häagen-Dazs Japan news release, Häagen-Dazs Hojicha Wa no Ka special webpage



Häagen-Dazs ice cream sandwich milkshakes now available at pop-up cafe in Tokyo【Taste Test】
Häagen-Dazs Japan brings out new limited-edition Hojicha Latte roasted green tea ice cream
Häagen-Dazs awesome hojicha latte is a whole new way to love Japanese tea ice cream
Häagen-Dazs tempts us with first-ever Japanese flavor sorbet and ice cream combo!
We try Häagen-Dazs Japanese-style — and the rich sweetness makes us swoon!【Taste Test】
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japanese hair salons going bankrupt in record numbers
Samurai Coffee: Try Edo period coffee once enjoyed by Japanese warriors
Beard Papa goes beyond just matcha with its new premium green tea cream puffs
Uniqlo’s high-end sunglasses are a fashion minefield for anyone who isn’t Mr. Sato
Studio Ghibli releases crystal glass paperweights featuring Totoro and the Catbus
Eating cheap sushi in a narrow building in Tokyo is an adventure for bold diners
Hayao Miyazaki’s Whisper of the Heart concept art revealed in new Ghibli illustration book
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Is Mister Donut’s all-you-can-eat Donut Buffet still worth it?
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Studio Ghibli releases new anime keychains that are like miniature figurines
Dorayaki from 89-year-old Japanese confectionery shop is one of the best sweets hidden in Tokyo
Retro-style Evangelion T-shirts coming to Uniqlo sister brand GU[Photos]
Sega opening 65th anniversary store in downtotn Tokyo with deep-cut game merch
Viral tweet suggests Japanese convenience store ripping off customers with donuts, so we investigate
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Häagen-Dazs Japan releases delectable new ice cream bar flavor — coconut!
Häagen-Dazs’ beloved mochi ice cream is back with a new black sesame syrup flavor
New “peach and berry tart” Crispy Sandwich from Häagen-dazs makes spring debut
Häagen-Dazs Japan releases mochi rice cake covered ice cream with green edamame soybean topping
Häagen-Dazs adds new Matcha Cheese Cookie ice cream to its Decorations series in Japan
Häagen-Dazs releases new Green Tea sandwich in Japan for a limited time
Another Japan-meets-ice cream creation from Häagen-Dazs — this time it’s strawberries and azuki!
Häagen-Dazs Japan brings out Yuzu Blanc Manger ice cream for a limited time this summer
Häagen-Dazs’ awesome mochi ice creams with black sugar syrup and sweet miso glaze are coming back
Häagen-Dazs’ Matcha Azuki Kuromitsu Japonais ice cream blends green tea, red bean, black syrup
New Häagen-Dazs Green Tea Fondue Crispy Sandwich is absolute heaven for matcha lovers!
Häagen-Dazs announces their new Japonais flavour for 2016
Häagen-Dazs’ new chestnut mochi ice cream is ready to fall into our stomachs this autumn
Häagen-Dazs Japan’s delicious mochi ice cream makes a comeback this fall
Häagen-Dazs’ new Japanese pumpkin and sweet potato flavors are ready to fall into autumn
Why does Häagen-Dazs Japan have two different types of green tea ice cream, and do we need both?