
We find out if this ice cream has what it takes to make matcha lovers swoon.
Häagen-Dazs loves to cater to local tastes in Japan, and its latest release does just that, with a new Crispy Sandwich flavour called “The Green Tea“.
Released to honour the 25th anniversary of the Crispy Sandwich, this new flavour is said to deliver the bitterness of matcha and the sweetness of white chocolate in a luxurious way, and we were able to get an early taste of it ahead of the official 7 April release date.
The first thing we noticed about this frozen treat is just how beautiful it is, with the white chocolate-coated ice cream centre offset by a pale green wafer on either side.
The ice cream filling bulges out from the middle in an enticing manner, and when you bite into it, the whole thing crumbles into a mouthful of delicious flavour. The first thing to greet your tongue is the crispy wafer, followed by the crispy white chocolate coating, which swoops in quickly to envelop everything in a subtle sweetness.
▼ Then, the rich matcha ice cream takes centre stage, seducing you with its bitter earthiness, and an aroma of green tea that’s as intense as it is satisfying.
The harmony between each ingredient is impeccable, creating a divine level of complexity that only Häagen-Dazs knows how to perfect. With a deep aroma and rich taste, this is a green tea ice cream that’s sure to make matcha lovers swoon, and you can find it in stores around the country for a limited time, at a recommended retail price of 373 yen (US$2.34).
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]




New Häagen-Dazs Green Tea Fondue Crispy Sandwich is absolute heaven for matcha lovers!
Häagen-Dazs Japan releases Matcha Creme Brulee ice cream for a limited time
Häagen-Dazs’ new azuki matcha ice cream sandwich: tastes great, so messy it can resemble roadkill
Häagen-Dazs Matcha Salon: We dine on a full course of green tea treats at Tokyo pop-up restaurant
Häagen-Dazs Japan brings out new limited-edition Hojicha Latte roasted green tea ice cream
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Studio Ghibli announces first new short anime film in 8 years, exclusive to Ghibli Park
Temple with 600-year-old tree near busy Tokyo station is like a tranquil pocket dimension
McDonald’s and Gundam team up for customized anime mecha and fried chicken sandwiches[Video]
Japan’s popular bead bonsai kit is as beautiful as it is gruelling to make
Japanese-style afternoon tea in this Japanese manor house outside downtown Tokyo is something special
Tokyo big walk – Walking from Tokyo Station to the Big Sight convention center on Tokyo Bay【Pics】
Anime Industry Report shows overseas anime market is bigger than Japanese one, but is this a cultural tipping point?
Seiji holds the Grand Prix of Marumiya Furikake【Taste Test】
Japan now has a special desk for people who work at home with a pet cat[Photos]
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Injuries on stairs in Tokyo highlight an overlooked design flaw
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Häagen-Dazs Japan gives us another Crispy Sandwich flavor to swoon over: roasted green tea
Häagen-Dazs’ new gold matcha ice cream has French heritage and our full attention
Why does Häagen-Dazs Japan have two different types of green tea ice cream, and do we need both?
What’s so “Japan mind” about Häagen-Dazs’ new “Japan Mind” ice cream?
Does Häagen-Dazs’ Matcha Green Tea Crumble deliver on its high-class name’s promise? 【Taste test】
Häagen-Dazs Japan releases Japonais Double Matcha Condensed Milk and Brown Sugar Syrup ice cream
Häagen-Dazs Japan’s 35th anniversary Green Deep Tea ice cream is no ordinary matcha dessert
Häagen-Dazs Japan’s new green tea honey toast dessert has us ready to sing with joy
We try the new Häagen-Dazs Matcha Pie ice cream from Japan
Häagen-Dazs ice cream sandwich milkshakes now available at pop-up cafe in Tokyo【Taste Test】
Häagen-Dazs adds new Matcha Cheese Cookie ice cream to its Decorations series in Japan
First look at course menu items, pricing for upcoming Häagen-Dazs Matcha Salon in Tokyo
Häagen-Dazs’ Matcha Azuki Kuromitsu Japonais ice cream blends green tea, red bean, black syrup
We try the new Häagen-Dazs Decorations ice creams in Japan
Häagen-Dazs Japan opening Tokyo restaurant to serve special all-matcha course meal