
The life of the stressed-out main character in the live-action Winnie the Pooh film is one of leisure compared to many Japanese adults’.
Hollywood movies are extremely popular in Japan, and usually play in theaters with their original English dialogue and Japanese subtitles. However, sometimes they’re marketed differently in Japan than they are in the U.S., such as when Big Hero 6 was renamed Baymax and focused more on the hugs than the action, or when Wonder Woman was promoted with a pop song claiming “a woman can’t sleep alone.”
In general, Japanese moviegoers have a stronger craving for catharsis, but that actually makes marketing the Winnie the Pooh pseudo-sequel Christopher Robin, which opened here last week, pretty easy. It’s a story of the titular character trying to recapture his lost sense of boyhood wonder as he deals with the intense pressure of a dreary office job, making it a simple, straightforward sell to dissatisfied Japanese salarymen and office ladies.
▼ Trailer for Pooh and Me as an Adult (Pooh to Otona ni Natta Boku), as Christopher Robin is titled in Japan
https://www.youtube.com/watch?v=2UT5TQ1829U
But while Japanese adults can easily sympathize with Christopher Robin’s melancholy, many of them are actually ruefully jealous of the specifics of his work/life balance, as shown in this observation from Japanese Twitter user @katatakoyaki.
プーと大人になった僕を観てきました。衝撃的だったのが、社畜のハードワーカーと言われ、妻に「このままでは壊れてしまう」と心配される主人公ロビンの帰宅時間が21時だったことです。
— カタタコ (@katatakoyaki) September 15, 2018
“Just got back from seeing Christopher Robin. Everyone in the movie says the main character is a super hard-working wage slave and worries about him, with his wife saying ‘If you keep this up, it’ll break you,’ so I was shocked to see that he arrives home at 9 p.m.”
See, in Japan, if you finish work early enough that you don’t just clock out, but actually walk through the door of your home at 9 o’clock, you’re not going to get all that much sympathy from Japanese society at large. Sure, that’s a busy day, but lots of people in Japan who work in offices where the official quitting time is supposed to be 6 o’clock regularly do a couple hours of overtime. Add in an hour-long commute from the expensive city center out to the more affordable suburbs, and getting home at 9 is actually on the early side for a lot of Japanese businesspeople.
@katatakoyaki’s tweet elicited responses including:
“Getting home at 9 p.m.? Pretty normal.”
“Wait, doesn’t everybody work until 9 at night?”
“If Christopher Robin’s wife is worried about him, what about me? I work until 1:30 in the morning, get home and go to sleep at 2:30, and then get up at 4:30.”
“Japan’s workforce is already broken.”
“Having an emotional breakdown just because you didn’t get home until 9? That’s a lot softer than people in Japan who work until after midnight…it’s kind of weird that Japan is like that, though.”
“Watching the movie was a culture shock for me,” continued @katatakoyaki. So how much work does a fictional character have to do in order to be seen as obviously working extra-hard in Japan?
▼ “Ahhh! There’s nothing like a beer after working 20 hours straight!”
一方、日本の社蓄は。 pic.twitter.com/DZLNiNdIL9
— カタタコ (@katatakoyaki) September 16, 2018
Granted, many of the commenters who pointed out that they weren’t shocked by Christopher Robin’s work schedule were also quick to point out that that’s more the result of Japanese companies’ unreasonable expectations than any sort of mental weakness on the part of the movie’s protagonists. Still, in a country where the lights of office high-rises stay on past midnight, there are probably a lot of people who’d like to trade places with him.
Source: Twitter/@katatakoyaki via Jin
Top image: YouTube/ディズニー公式

Is overtime work in Tokyo going to get worse thanks to the Olympics’ new last train schedules?
Tokyo companies’ late-night overtime habits exposed in time-lapse YouTube video channel【Videos】
Bloomberg’s video makes Japanese business etiquette seem way more complicated than it really is
7-Eleven Japan’s ramen-cooking robot whipped us up a bowl of noodles【Taste test】
Japan’s otoshidama tradition of giving kids money at New Year’s gets a social welfare upgrade
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Former Ultraman actor declared Japan’s Favourite Dad because he “helps out around the house”
Is this the most relaxing Starbucks in Japan?
Leader of political party that refuses to pay NHK ordered to pay NHK
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Duolingo to open first pop-up store Duomart in Japan for a very limited time next month
The etiquette rules for visiting Shinto shrines in Japan
Noisy neighbors? Need silence to study? These tiny dogs can help!
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Starbucks Japan releases new zodiac chilled cup drink for 2026
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Starbucks on a Shinkansen bullet train platform: 6 tips for using the automated store in Japan
Street Fighter Hadouken Churros to be launched and eaten in Tokyo, Okami pudding on offer too
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japanese train company is letting fans buy its actual ticket gates for their homes
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Leave a Reply