
Hack the tamago kake!
Beef bowls are a much-loved food in Japan, but with prices rising the way they are, it can be hard to get our gyudon fix as much as we like. Luckily, there are still some cheap options out there if you know where to look. Our writer Masanuki stumbled on one such was while trying to settle a friendly dispute with a reader over what restaurant had the best tamago kake gohan (TKG).
TKG is a standard Japanese dish served both at home and in restaurants and essentially consists of raw egg on rice. The reader suggested that Sukiya’s TKG was not as good as the ones at Matsunoya, which is a sister restaurant of the beef bowl chain Matsuya that specializes in fried pork cutlets. So, to find out Masanuki went to a Matsuya Plus, which is a Matsuya and Matsunoya in the same building.
Much like their names, Matsuya and Matsunoya are very similar restaurants and both offer a Tamago Kake Morning Meal with Raw Egg. They both come with a bowl of rice, bowl of miso soup, and raw or soft-boiled egg. The only differences are the prices and selections of side dishes. Matsunoya’s meal is 250 yen (US$1.79) and comes with a potato croquette, pickled vegetables, natto, or cold tofu. Matsuya’s comes with cold tofu, grated yam, natto, or beef for 290 yen ($2.08).
It was around this point that Masanuki lost sight of why he came here in the first place, because seeing TKG with a side of beef gave him a idea.
Looking at Matsuya’s Tamago Kake Morning Meal it’s hard not to notice that all the key components of their beef bowl are included. Also, one big advantage of both these meals is that the price is fixed regardless of a small, regular, large, or extra-large serving of rice.
Our reporter wasn’t very hungry so he just ordered a regular serving of rice.
By putting the egg over rice and then scooping the beef on top, Masanuki made his own beef bowl.
There were even pickled ginger and shichimi spices on hand to complete the look.
The beef and onions were exactly like what you get in Matsuya’s normal beef bowls, and the only issue might be that it’s a rather small serving. Still, for 290 yen a pop it’s great for a light meal and big eaters could even get two and with the right balance between rice, egg, and beef, could come out with a decent sized order of gyudon and a side of TKG with two bowls of miso soup for just 580 yen.
It’s probably not fair to compare this to Sukiya’s TKG anymore since it’s neither TKG nor from Matsunoya. For what it’s worth though, Masanuki still prefers Sukia for the texture of its rice and flavor of miso soup. Matsuya’s makeshift mini breakfast beef bowls certainly rank highly with him as a very satisfying balance of quality and quantity. They’re available at all Matsuya locations too, so you don’t have to track down a Matsuya Plus like he did.
So, remember next time you’re hankering to start your day with a beef bowl that there are more options out there than meets the eye and often for a really good price.
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!







The best place to eat Japanese breakfast for US$2: Cheap food hack for locals and tourists
What’s the most popular way to prepare Japan’s beloved breakfast dish, Tamago Kake Gohan?
Celebrate TGK Day with a classic of Japanese kitchens, but with some luxurious ingredients
Ultimate TKG: We’ll never eat tamago kake gohan the old way again! 【Sora Kitchen】
Mix-and-matching Yoshinoya, Matsuya, and Sukiya to create the ultimate beef bowl【Taste test】
All Lotteria fast food restaurants in Japan to close by the end of March
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Starbucks Japan releases new drinkware and goods for Valentine’s Day
These are Tokyo train lines people most want to live along【Survey】
Studio Ghibli releases new “komorebi” plush toys to brighten your days
Gorgeous Sailor Moon princess dresses for all the galas in the galaxy【Photos】
Survey finds more than half of Japanese women’s nieces don’t call them “aunt”
British man arrested for biting Japanese police officer during shokumu shitsumon questioning
Umamusume anime cosplayers make news in U.S. for their pro football fandom【Video】
We taste the Adult Cream Pie from McDonald’s Japan
Japan releases first official sakura cherry blossom forecast for 2026
Visiting Japan’s Gyarados Pokémon park in the city with a special connection to Magikarp【Photos】
Majority of Japanese women in survey regret marrying their husband, but that’s only half the story
Massive manga collaboration bringing 100 years of Shueisha manga to Uniqlo T-shirts【Photos】
Japan’s kid-friendly ski program is now selling Pikachu snowboards for a limited time only
Totoro cream puffs and Catbus cookies are finally available in downtown Tokyo
Japanese vending machine serves up unique drinks at four Tokyo train stations
Tokyo pub explicitly soft-bans customers older than 39 from entering
10 times to avoid traveling in Japan in 2026
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Japanese beef bowl restaurant serves up a breakfast don that’s dividing customers
For just US$2.50, this beef bowl chain might have the best-value breakfast in Japan
We found the prettiest TKG ever at a restaurant specializing in raw eggs on rice in Tokyo
Japan Super Budget Dining – What’s the best way to spend 1,000 yen at beef bowl chain Sukiya?
Which Japanese beef bowl chain’s near-identical demon grater onioroshi ponzu gyudon is the best?
Raw eggs may lead to heads as bald as eggs
Beef bowl chain shows how to turn gyudon into cheese-tastic baked doria with almost no effort
Japan Super Budget Dining – What’s the best way to spend 1,000 yen at beef bowl chain Matsuya?
Tokyo has a “phantom egg shop” with ingredients for the best tamago-kake gohan rice bowl ever
Adventures in Gyudon: We order all seven toppings at Japanese beef bowl chain Sukiya
How to make a mouth-watering Japanese beef bowl in just five minutes 【RocketKitchen】
We embrace Chigyu, the most controversial beef bowl in Japan
We try all-you-can-eat raw eggs for 730 yen, turns out to be way better than it sounds
Japanese beef bowl chain Matsuya now lets you exchange your rice for a salad, for free
With prices in Japan rising for everything else, one beef bowl chain announces price cuts
Japan’s first beef bowl vending machine goes into service in Tokyo
Leave a Reply