This classic confection makes for a great creamy treat with traditional aesthetics, and it’s coming soon to a 7-Eleven near you!
japonais
The new limited-edition Japonais ice cream is filled with all sorts of surprising flavour details.
Zeitaku is one of those lovely Japanese words that sounds as elegant as its meaning. As the word for luxury, it conjures up images of high-class ryokan accommodations with private outdoor rotenburo baths, multi-course kaiseki meals served by elegant ladies dressed in kimonos and extravagant purchases at department stores on the Ginza shopping strip.
While most of those luxuries are, sadly, out of reach for many of us, there’s one affordable item that comes to mind when Japanese people are looking for a bit of zeitaku when a friend decides to visit or as a treat after a long day. That small symbol of luxury is the rich, creamy ice cream of Häagen-Dazs, and now they’re releasing an amazing new chestnut and azuki red bean Japonais flavour to add a bit of class to the upcoming fall season.
Now, we may have a fondness for unique Kit Kat flavors here in Japan, but we also love original Häagen-Dazs flavors as well, from rose and sakura flower to vegetable flavors featuring carrots and tomatoes. Well, once again, Häagen-Dazs tempts us with an offering of cold, sweet goodness, and this time it’s the Häagen-Dazs Japonais “Vanilla and kinako soybean powder with brown sugar syrup”. That’s quite a name for an ice cream flavor, isn’t it?
It so happens they’re only available from the 7-Eleven convenience store chain, and naturally we had to try one when they came out earlier this week. So, how was the ice cream? Sweet, syrupy heaven!




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