azuki
Mr. Donut mixes an array of traditional Japanese flavors into a new lineup of irresistible sweets.
We try the new Starbucks drink designed to bring in good fortune for the New Year and find out what a “lucky” drink tastes like.
”What’s the best flavor for a French fry sundae?” is a question we never had to answer…until now!
Oft-forgotten burger joint now has our full attention with its decadent Western and Japanese-style combinations of fried food and ice cream.
Zeitaku is one of those lovely Japanese words that sounds as elegant as its meaning. As the word for luxury, it conjures up images of high-class ryokan accommodations with private outdoor rotenburo baths, multi-course kaiseki meals served by elegant ladies dressed in kimonos and extravagant purchases at department stores on the Ginza shopping strip.
While most of those luxuries are, sadly, out of reach for many of us, there’s one affordable item that comes to mind when Japanese people are looking for a bit of zeitaku when a friend decides to visit or as a treat after a long day. That small symbol of luxury is the rich, creamy ice cream of Häagen-Dazs, and now they’re releasing an amazing new chestnut and azuki red bean Japonais flavour to add a bit of class to the upcoming fall season.
As a leading purveyor of fatty fast food, McDonald’s is certain to have its share of detractors. It seems every time we run a story about the golden arches, commenters are all too quick to point out how the fast food restaurant’s offerings tend to be on the less healthy side (to put it diplomatically).
But even among McDonald’s more ardent opponents are those who would admit that its fried apple pies were pretty darn good. It’s perhaps that crowd that a beleaguered McDonald’s Japan is trying to appeal to with their new anko bean paste pies.
Yes, we love our Häagen-Dazs here at RocketNews24, but you really can’t blame us when they keep throwing creative and tantalizing flavors at us, can you? Like this newest installation in their Japonais line of cup ice cream — in a strawberry and azuki (red bean) flavor!
That’s right, another delightful frozen creation with a Japanese twist is coming out from the masters of ice cream. And we really can’t see any reason why we wouldn’t find the new flavor thoroughly delightful!
Ice cream is one of those foods that is so delicious, people tend to eat it year round regardless of the plunging temperatures around them. So for the past 15 years, Häagen-Dazs has been releasing special fall/winter flavors in Japan, such as the extremely popular rum raisin. But this year, the beloved ice cream maker has an azuki bean-flavored variety coming out in early October, and Japanese netizens are already clearing out space in their freezer to stock up.




















Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
Sleep at Hoshinoya Nara Prison, one of the most unique hotels in Japan
Japan’s Mocchurin donuts declared too popular to exist by creator Mister Donut, will disappear soon
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Japan’s new pettably fuzzy cat-shaped earbud chargers meow to let you know their status[Video]
7-Eleven Japan has a lot of famous food, but its new burrito needs to be on your radar
Why you shouldn’t feel guilty about using manga for studying and the top series for learning
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Japanese man’s gross conveyor belt sushi social media prank video gets him a 500,000-yen fine
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Japan’s new pettably fuzzy cat-shaped earbud chargers meow to let you know their status[Video]
7-Eleven Japan has a lot of famous food, but its new burrito needs to be on your radar
Why you shouldn’t feel guilty about using manga for studying and the top series for learning
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Mos Burger opens fancy burger shop and bar in Ginza, Tokyo
Studio Ghibli mini towels add anime flair to a Japanese cultural tradition
Studio Ghibli combines anime and craftsmanship in new Totoro and Jiji Gobelin tapestry bags
Studio Ghibli adds a new Jiji mini bag to its anime merchandise shop in Japan
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Japan’s Pokémon mailboxes saved from removal with last-minute extension on final day
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
We try out the joys of Japan’s kakuuchi wine vending machine
Japanese convenience store coffees are now bigger than ever, thanks to the new “Deka Drink” trend