
In larger countries like Australia and the United States, vehicle registration is carried out at the state level. This has long allowed each state to produce distinctive designs, including slogans or iconic imagery on number plates. In little Japan, however, vehicle registration is issued by the national government, so car owners have had no option to show their local pride with a regional license plate…until now.
The Ministry of Transport has announced that from next year, local authorities will be free to put colourful character designs on car number plates. Let’s have a look at some of the potential ways to pimp your Japanese numberplate!
Until this latest announcement, the rule surrounding Japanese car registration plates have been pretty tight. For private vehicles, the plate must be plain white, with green lettering. Characters and non-standard designs are not currently permitted, due to concerns about the numbers becoming difficult to read.
▼ A typical plain green and white old-style license plate, as issued in Tama (多摩), Tokyo.
From 2016, however, the Ministry of Transport plans to drop the ban on decorated plates such as those featuring character designs, paving the way for gotōchi-kyara mascots such as Kumamon and Gunma-chan to adorn license plates across Japan. Unlike more professional-looking corporate mascots and commercial characters, gotōchi-kyara (ご当地キャラ) are regional mascots, often defined by simple and amateur-looking designs.
While car owners will have to wait until 2016 to get their hands on a new-style colourful plate, scooter riders have been able to use character plates like this for years. Here are some of the personalised local plates available for lower CC bikes already. They should give us an idea of what might be in the pipeline!
▼ From Sukugawa City, birthplace of the “God of Special Effects”, Ultraman creator Eiji Tsuburaya.
▼ These Lupin motorcycle plates were released to celebrate the 60th year of Sakura City, Chiba, which also happens to be the birthplace of Monkey Punch, creator of Lupin III.
▼ Shinhidaka in Hokkaido, where this plate is from, is known as the birthplace of horse racing in Japan.
▼ And the city of Katsuyama, Fukui, is home to a popular dinosaur museum.
▼ Gosho Aoyama, creator of Case Closed, was born in Hokuei, where this Detective Conan registration plate was made.
▼ Of course you might land with a little-known character like Kusuppi, the mascot of Miyama city, Fukuoka. Cute plate though!
Chances are you won’t be seeing a Funassyi number plate any time soon though – despite his international notoriety, Japan’s favourite pear character is an unofficial mascot of Funabashi City.
Sources: Sankei, Nikkei, Naver Matome, Japan Economic Research Institute








Adorable mascot bear Kumamon stars on the most popular new license plate in Japan
Cherry blossoms are going to bloom on Tokyo’s new license plates
New stylish Japanese license plates lets people show off prefecture pride on the move
Evangelion license plates sure to add visual impact to your ride
Japan’s new eight-headed dragon license plates might be the coolest in the entire world【Pics】
China’s don’t-go-to-Japan warning seems to be affecting Osaka’s Namba and Dotonbori neighborhoods
Studio Ghibli stamps lift your spirits with motivational phrases from Totoro
Japan’s Shinkansen trains are getting a Super Mario makeover【Pics】
Town destroyed by 2011 earthquake and tsunami creates anime based on stories of residents
This Osaka laundromat wants to clean more than your clothes; it also wants to clean you
Soft serve ice cream robots create the perfect cone in under 40 seconds【Video】
The greatest sushi roll in Japanese history is actually nine sushi rolls in one【Photos】
Is there demand for merch of our stylish reporter? Let’s find out with the Ikuna Acrylic Standee
Popular Japanese ramen restaurant Ichiran’s lucky bags are great value for money
This is Japan’s, and the world’s, first capsule hotel, and you can still stay there
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Yoshinoya adds first-ever chain-wide ramen with new beef and pork-broth noodle hot pot meals
Japan considering raising international traveler departure tax even more than previously reported
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Shibuya’s Don Quijote?
Is China’s don’t-go-to-Japan warning affecting tourist crowd sizes in Nara?
Japanese train company is letting fans buy its actual ticket gates for their homes
Japanese town suing resident for being a jerk
New fish discovered and named “Vanderhorstia supersaiyan” for obvious reasons
Starbucks Japan unveils new Christmas goods and a rhinestone tumbler that costs 19,500 yen
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Unique inclined elevator in Japan leads to a town that inspired Studio Ghibli’s Spirited Away
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
The 10 best day trips from downtown Tokyo【Survey】
Naturally brown-haired Osaka student sues government for forcing her to dye her hair black
Japanese government considering tripling departure taxes to combat overtourism
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
In Japan, you can now get issued an official license plate with adorable cat prints on it
Tokyo’s beautiful new license plates are based on one of Japan’s most famous woodblock paintings
Leave a Reply